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Smokeless Tobacco in the US, 2016

Published By :


Published Date : Apr 2016

Category :

Tobacco Products

No. of Pages : 85 Pages

The use of smokeless tobacco in the US continues to expand despite a number of pressures against the use of the product. Since 2006, overall consumption has been growing, despite a marginal decline in 2009 due to the impact of tax driven rises, particularly for chewing tobacco, before recovering from 2010 onwards. In per capita terms, use is high at approximately 192.4g per person. 

Key Findings

  • The US tobacco products market is one of the largest in the world but is in decline, with overall consumption having fallen by almost 30% since 2000
  • A relatively small number of manufacturers supply smokeless tobacco in the US, but interest in the sector has sparked acquisitions in recent years
  • Demand for smokeless tobacco is expected to expand between 2014 and 2024, although chewing tobacco use is expected to continue to decline in favor of moist snuff and similar products 


“Smokeless Tobacco in the US” is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the US’ market.

What else does this report offer?

  • Market size and structure and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise
  • Detailed information such as market shares and recent developments of manufacturers and leading brands, along with company profiles
  • Regulations, taxation, retail pricing, smoking habits, and the growing health concerns affecting overall production
  • Prospects and forecasts of overall sales and consumption for 2014 to 2024

Reasons To Buy

  • Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market
  • Identify the areas of growth and opportunities, which will aid effective marketing planning
  • As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the specific market dynamics of the US market is key to ensuring maximum future sales
  • Understand the market dynamics and essential data to benchmark your position and identify where to compete in the future"  

Table of Contents


  • Executive summary
  • Definitions 

Market context

  • Tobacco Products Market, Tonnes, %, 2005 & 2015
  • Tobacco Products Market, Tonnes, 2005-2015 

Market size and structure

  • Smokeless Tobacco Consumption, Tonnes, 2004-2015
  • Per Capita Consumption, Grams Per Year, 2004-2015
  • Smokeless Tobacco: Market Segmentation, tonnes, 2004-2015
  • Moist Snuff: Market Development by Segment, % Volume, 2004-2014
  • Moist Snuff: Market share by flavor, 2012 

Production and trade

  • Production, Tonnes, ‘000, 2004-2014
  • Imports, tonnes, 2004-2013
  • Snuff, Imports by country of origin, top countries, Volume %, 2013
  • Snuff, Imports by Country of Origin, Top Countries, % Value, 2013
  • Chewing Tobacco, Imports by Country of Origin, Top Countries, Volume %, 2013
  • Chewing Tobacco, Imports by Country of Origin, Top Countries, Value %, 2013
  • Exports, tonnes, 2004-2013
  • Snuff, Exports by country of destination, top countries, Volume %, 2014
  • Snuff, Exports by Country of Destination, Top Countries, % Value, 2013
  • Chewing Tobacco, Exports by Country of Destination, Top Countries, Volume %, 2014
  • Chewing Tobacco, Exports by Country of Destination, Top Countries, Value

Taxation and retail price

  • Federal Excise Tax Rates: Smokeless Tobacco, US$,1986-2015
  • State Tax Rates on Smokeless Tobacco Products, 2016
  • Smokeless Tobacco: Selected Retail Prices, 2010, 2012-2014 

Manufacturers and brands

  • Smokeless Tobacco: Manufacturer Shares by Sector, % Volume 2000-2014
  • Moist & Dry Snuff: Manufacturer Shares, % Volume 2000-2014
  • Chewing Tobacco: Manufacturer Shares By Segment, % Volume, 2000-2013
  • Moist Snuff: Brand Shares, % Volume, 2000-2014
  • Dry Snuff: Brand Shares, % Volume, 2006-2013
  • Snus: Brand Shares, % Volume, 2009-2013
  • Loose Leaf Tobacco : Brand Shares, % Volume, 2000-2013
  • Plug : Brand Shares, % Volume, 2000-2013
  • Moist Plug : Brand Shares, % Volume, 2000-2013
  • Snus: Leading SKU’s, 2014 


  • Smokeless Tobacco Use by Age, Gender, Ethnicity & Geography, 2002-2012
  • Adult Smoking Prevalence, Total and by Gender, %, 2004-2013 

Operating constraints

  • Operating constraints
  • Advertising restrictions
  • Heath warnings and labelling requirements

Prospects and forecasts

  • Smokeless tobacco and per capita consumption, 2014-2024
  • Per Capita Consumption, Grams Per Year, 2014-2024 


  • Additional data tables
  • Summary methodology
  • About Canadean

List of Table


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