IRL, a division of Business Research Group, offers a comprehensive range of marketing research and analysis services to the global paints and coatings industries. Areas of expertise include decorative coatings, automotive coatings, wood coatings, coatings for plastics, speciality coatings, resins, pigments and extenders, and additives.
IRL has been a leading authority on the paints and coatings industry for more than 40 years.
IRL employs a team of multi-lingual Directors, Consultants and Research Executives. Our staff includes qualified chemists and business graduates.
We offer both multi-client and proprietary research services including customer satisfaction surveys, market entry studies, benchmarking and merger and acquisition work.