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Increased Demand for Adventure Tourism Boosts Outdoor Camping Tents Market

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Published on : Dec 18, 2019

The global outdoor camping tents market is likely to expand at robust growth rate over the period of assessment, thanks to the growing popularity of adventure sports. A camping tent refers to a temporary shelter made out of long-lasting materials. Available in a wide variety of sizes, colors, and fabrics, these outdoor camping tents are basically utilized for various recreational activities like hiking, camping, trekking. The global outdoor camping tents market is gaining traction among the people of all age groups as they are easy to carry, compact, and is a cost effective accommodation and storage solution.

Exxel Outdoors, Sports Direct International, Simex Outdoor International, Big Agnes, The Coleman Company, and The North Face are some of the prominent names in the global outdoor camping tents market. 

Type, application, and region are the parameters based on which the global outdoor camping tents market has been segmented to provide a comprehensive view of the market.

Growing Demand for Out Recreational Activities Boosts Demand in the Market

Over the last few years, adventure tourism and adventure sports have gained considerable traction, particularly in Asia Pacific, Europe, and North America. According to Adventure Travel Trade Association, an international network for adventure tourism, the adventure travel market has observed a double-digit growth of 21% CAGR from 2012 to 2017. 

Hectic lifestyle of people calls for some leisure time and vacation. While some go for conventional vacations, others enjoy adventure sports and tourism. The increasing popularity of outdoor recreational activities like hiking, camping and trekking to de-stress among people of all age groups is key to the expansion of the global outdoor camping tents market. In addition, awareness about lifestyle diseases and ill effects of sedentary lifestyle are encouraging people to take up some physical activities. Such awareness is likely to boost the global outdoor camping tents market over the period of assessment.

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Furthermore, there has been aggressive marketing of outdoor camping tents and outdoor activities to cater to the diversified taste of the people. Various tourism boards, such as MP Tourism in India, are taking up the cause of promoting adventure tourism and are giving special concessions to tour operators for conducting adventure tourism in Madhya Pradesh. Manufacturers are also focusing on innovative products to allure customers. Features like water resistance, fire resistance and lightweight are making these tents more attractive, thereby pushing the growth of the global outdoor camping tents market over the period of forecast.

Europe to Retain its Dominance over the Market in Years to Come

To facilitate better understanding of market dynamics, the global outdoor camping tents market have been segmented into Latin America, Middle East and Africa, North America, Europe, and Asia Pacific.

Europe is estimated to emerge as the leading region in the global outdoor camping tents market and is expected to continue with regional supremacy over the tenure of assessment. Adventure tourism has been a popular concept since long. Germany, the U.K., France, Austria, Sweden, Norway, Switzerland, and Spain have been popular spots for adventure tourism and these countries are expected to drive the growth of the global outdoor camping tents market in foreseeable future.

North America is another prominent region in the market owing to growing interest in outdoor activities like camping, hiking, and trekking. Furthermore, new spots are coming up to encourage adventure tourism in the region. In addition, prominent companies are emphasizing on research and development activities to offer tailor-made products to the customers so at to meet their diversified demands. Asia Pacific is witnessing rapid growth in the global outdoor camping tents market as well. Growing interest in various outdoor recreational activities are driving the market in Asia Pacific.