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Lowering Price of Hybrid Vehicle Electronic Control Unit (ECU) Due to Plunging Component Costs to Propel their Demand

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Published on : Dec 20, 2017

ALBANY, New York, December 20, 2017: ResearchMoz.us has added a market study, titled “Global Hybrid Vehicle Electronic Control Unit (ECU) Market Professional Survey Report 2017,” to its database. The report examines the market in-depth and forecasts it at the local and global level. It sheds light on the different growth drivers and hindrances shaping the growth-path of the market. It also brings to the fore the opportunities and pitfalls in it. Leveraging historical and current data, it estimates its current and future size and the competitive dynamics as well.

The report predicts the global market for hybrid vehicle electronic control unit (ECU) to expand at a cracking pace in the next couple of years. At the forefront of driving the phenomenal growth would be the reduction in cost of hybrid vehicles, which are a prominent segment of electric vehicles (EV). The reduction of cost has been made possible with the lowering of prices of generator, motor, and clutch subsystem. In the years ahead, their prices will plunge further, which will significantly lower cost of hybrid vehicles and lead to their soaring sales. Their demand will also rise on the back of emergence of more cutting-edge technology for batteries. For example, development of Li-ion batteries with extended life has become prime focus of manufacturers. This is also stoking the market for hybrid vehicle electronic control unit (ECU).

Besides, the safety solutions offered by ECU, has also benefitted the market for hybrid vehicle electronic control unit (ECU). They have the ability to generate regular alerts to the drivers, which in turn enables them to avoid potential dangers. With increasing number of vehicles on roads, congestion and rash driving, these systems are seeing solid demand. Automotive original equipment manufacturers (OEM) are focusing on bettering the combination of passive safety systems with active ones, namely side airbags to drastically lower the impact of accidents and reduce casualties.

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The report resumes with a definition of hybrid vehicle electronic control unit (ECU) and then goes on to discuss the key trends and growth drivers in the market. It also segments the market based on different parameters and studies each segment in-depth. Depending upon type, it classifies the market into engine control module, powertrain control module, transmission control module, brake control module, climate control module, and steering control module.

Hybrid vehicle electronic control unit (ECU) find application in hybrid vehicle electronic control unit (ECU), hybrid passenger cars, and hybrid commercial vehicles. Geographically, the key segments of its market are Europe, North America, China, Japan, India, and Southeast Asia. Europe, among them, is a key market on account of the strict rules pertaining to emissions and high purchasing capacity of people. In Asia, China is a major market both in terms of production and consumption. With vehicular pollution majorly serving to deteriorate the air quality, the nation has become yet another frontrunner in the market.

India is emerging as another key market for hybrid vehicle electronic control unit (ECU) on account of noxious fumes emanating from exhaust pipes of fossil-fuel powered vehicles plying on the road resulting in health emergency being declared in certain cities. In fact, the government has already warned automobile companies to switch to electric vehicles else risk being hit hard by sudden policy changes.

Some of the key players operating in the global market for hybrid vehicle electronic control unit (ECU) are Continental, DENSO, ZF, Autoliv, Delphi, MAHLE, FUJITSU TEN, HuberGroup, Pektron, Tata Elxsi, Minda Corporation, and Keihin.

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