Published on : Mar 31, 2016
ALBANY, New York, March 31, 2016 - ResearchMoz.us has added a new research report to its expansive database on the global telecommunications industry. The new report, of 46 pages, is titled “MVNOs in Europe: Data and M2M Segments Will Present the Highest Growth Opportunities to MVNOs in Europe” and is aimed at helping users reexamine the services and products available in the Europe MVNO market. This can allow new competitors and existing players align their offerings to what the market needs. The report additionally provides an alternative perspective on the Europe MVNO market through a country-wise analysis of the business models adopted.
According to the report, the Europe MVNO market is exhibiting a CAGR of 5.0% within a forecast period from 2015 to 2020. By the end of 2020, the market is expected to reach 110.7 mn MVNO subscribers. The key region in the Europe MVNO market that is showing the highest amount of activity is Germany, with greater than 140 MVNOs. It is currently the largest MVNO subscriber base in the Europe MVNO market and is expected to maintain its position till 2020. The second largest subscriber base comes from the U.K.
The key driver of the Europe MVNO market is the growing number of smartphones users in the region. They contribute directly to the number of MVNO subscribers, propelling the market further. Other major drivers of the Europe MVNO market are the increasing usage of 4G and higher spectrums, the increasing number of VAS offerings, and improved regulatory framework.
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A combination of all the above factors is expected to ensure a significant growth rate for the Europe MVNO market in the near future, thereby providing significant opportunities for service providers. The report shows that there is a higher preference for non-traditional business models in the Europe MVNO market, especially for models such as M2M and data-only.
According to the report, 21.0% of the overall MVNOs in Europe are currently using the most preferred business model, which is a discount-based one. Another 20.0% of the market is occupied by niche MVNOs that hold a large subscriber base of youth or senior citizens. They also hold subscribers among students and supporters of NGOs. The third largest segment of the Europe MVNO market is business-based models, with a share of 19.0%, followed by ethnic models with a share of 11.0%. Another 10% of the market is held by roaming models.
The report also explains why Germany will remain the leading MVNO country in the Europe MVNO market. It already held 23 mn subscribers in 2015, while the second largest region was the U.K with 14.1 mn subscribers. The latter showed only a 14.8% penetration in 2015. In comparison, nations such as the Netherlands, Denmark, Spain, and Belgium are showing a higher penetration and growth rate for MVNOs.
The Europe MVNO market is expected to be boosted by regulators creating frameworks specific to MVNOs, including models that can help reduce tariffs.
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