Published on : Oct 10, 2016
ALBANY, NY, Oct 10, 2016: The 53-page research report, titled “The Chinese Smartphone Industry, 2Q 2016,” offers an in-depth analysis, presenting insights into the key growth prospects in the market. To offer a clear understanding of the smartphone industry in China, the research study makes use of analytical tools to determine the latest trends and lucrative opportunities in the market.
The product segmentation, growth drivers, and limitations in the Chinese smartphone industry have been included in the scope of the research report. The research study has provided the past performance of the Chinese smartphone industry, along with the expected growth rate and demand for smartphones in the next quarter. The rising focus on advertising and marketing activities by key manufacturers is expected to drive the demand for smartphones, thus augmenting the growth of the overall market.
The research study offers a review of the smartphone industry in China for the second quarter of 2016, including information on the shipment volume of some of the leading smartphone brands in China, application processor model, and breakdowns of each player’s shipment volume. In addition, the research report throws light on the leading chipset makers' product portfolio for the latest smartphones that are available in China. The panel size, resolution, ASP, camera pixel, and the 3G and 4G technologies that are used in the smartphone have also been discussed in the scope of the research report.
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According to the research study, the shipment volume of the smartphone industry in China was 129.2 mn units in the second quarter of 2016, which is up 13.9% year on year. In between April and June, around 380 new models of smartphone were dispatched. Furthermore, on the basis of shipment volume, Huawei is leading the Chinese smartphone industry at present, with a reported shipment of 18.4 mn units of smartphones. Huawei is followed by Oppo, which shipped around 15 mn units of smartphones in the second quarter. Furthermore, Xiaomi and Vivo are expected to witness steady growth in the next quarter.
Furthermore, the research study throws light on the competitive scenario of the smartphone industry in China, highlighting the business strategies that have been adopted by the key players operating in the market. Some of the leading players in the Chinese smartphone industry are Oppo, Samusng, Hisilicon, Apple, Huawei, LeEco, Lenovo, Vivo, Meizu, CoolPad, ZTE, MediaTek, Gionee, Qualcomm, and Xiaomi. The company profiles, product portfolio, financial status, business strategies, and SWOT analysis of the leading players have been included in the research study to offer a clear understanding of the market.
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