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New Technologies such as AI and Augmented Reality are Helping to Boost Growth of Automotive Display Units Market

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Published on : Aug 28, 2019

A recent research report published by Research Moz talks about the global automotive display units market and its overall dynamics. This report of automotive display units offers comprehensive analysis, market shares, key trends, opportunities, and driving and restraining factors that are influencing the growth of the market. Along with in-detail market segmentation, the research report offers key insights and information that are imperative for devising impactful marketing strategies. 

Increasing Sales of Passenger Cars is Driving Market Growth

The growth of the global automotive display units market is expected to achieve with a healthy CAGR over the course of the given forecast period of 2019 to 2029. The key driving factor for the growth of the global market is the considerable rise in the overall consumption of passenger cars across the globe. The volume of sales of the passenger cars grew significantly in the recent years to due to the growth of disposable income, rising demand for comfort, and increasing awareness about the driving and related safety systems among others. 

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However, there are some factors that are posing a threat to the development of the automotive display units market. One key restraining factor is the high price of such units. Consumers are more inclined towards installing LED or OLED units that are full touch. However, these full touch systems may lead to distraction of drivers and cause accidents. This is expected to curtail the growth of the market. 

Nonetheless, an important driving factor for the growth of the global automotive display units market is the constant technological advancements in the sector. Novel systems such as the ADAS coupled with evolving technologies such as artificial intelligence and augmented reality have motivated the companies in the market to put in more money for the research and development activities. The key players in the market are also concentrating on product innovations that are likely to fuel the competition in the global automotive display units market in the coming years.