Published on : Apr 13, 2016
ALBANY, New York, April 13, 2016 – The report also analyzes facts such as the shopping frequency, most preferred travel destinations, average expenditure, and purchasing patterns of the global population. In addition to this, the report analyzes brand preferences, time spent in airport retail outlets, and the major factors that influence purchasing decisions at airport retail stores. The data has been categorized by criteria such as age, annual income, and gender. The report is titled “Airport Retail Survey & Luxury Trends 2016-2017.”
The report states that the U.S. will be the most preferred travel destination over the period between 2016-2017 for both leisure and business purposes. Over the period between 2015 and 2016, most travelers spent 15 minutes or less in duty-free airport retail stores. Significant expenditure was observed on items such as handbags, precious jewelry, and watches. The majority of sales at duty-free stores were observed for brands such as Chanel and Christian Dior Couture during this period. Consumers have credited factors such as the availability of luxury brands at competitive and also, at times, discounted prices for motivating them to purchase products from airport retail shops.
The report states that business travelers from Asia Pacific travelled mostly to countries such as China, Thailand, India, and Singapore by air during the last year. Over the report’s forecast period, Ralph Lauren/Polo and Hugo Boss will be the most preferred footwear and clothing brands in airport retail shops. Mappin & Webb and Chanel will also be popular in airport retail shops over the report’s forecast period.
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With a detailed analysis of the shopping patterns of travelers at airport retail operators, the report allows a good understanding of the overall demand and consumption scenario in the airport retail industry and helps retail operators in realigning business strategies.
The report presents an examination of the demand dynamics for most popular retail products and brands, enabling airport retail vendors to effectively allocate their budgets and marketing activities.
The report, with its all-inclusive data about the core market elements, assists in the development or modification of business expansion plans to stay ahead in the competition. The report provides detailed information about the most popular brands across a variety of product categories preferred by air travelers across the globe.
The report also furnishes detailed data about popular trends in the duty-free category, which will help airport retail vendors in boosting revenues by focusing on selected products.
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