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Published on : Mar 31, 2017

Albany, New York, March 31, 2017: A cochlear implant is a sophisticated, small device embedded surgically in the ear to aid a deaf or severely hard-of-hearing person. A recently added report by ResearchMoz.us throws light on the key aspects of the global cochlear implant market by factoring in the current and historical figures and growth drivers and restraints. The report is titled, “Global Cochlear implant Market Research Report 2017,” also studies the size of the market and its future growth rate.

In order to study the global market for cochlear implant in details, the report segments it based on different parameters. Depending upon the type of products, for example, it segments the market into unilateral implantation and bilateral implantation.  Depending upon application, the report classifies the market into adults and pediatrics. It examines the revenues, market share, and potential of each segment to enable companies to make crucial business decisions. It also studies the factors driving or restraining each segment.

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The report also segments the global market for cochlear implants on the basis of geography into North America, Europe, Southeast Asia, China, India, and Japan. Among them, North America is a dominant market, powered primarily by the U.S. which contributes the most in terms of revenue owing to favorable reimbursement policies in place and strong fortunes of most of the populace. The report sheds light on the strengths and weaknesses in the market in each of the regions and presents their market shares so that companies can take informed decisions while strategizing.

Going forward, policy support provided by the government coupled with helpful reimbursement policies will likely drive the market in emerging economies. Other factors stoking the market are a burgeoning geriatric population and the increasing instances of acquired hearing loss. Further, continued thrust on product development by savvy players and efforts to manufacture customized products to suit the specific needs of the consumers is also boosting demand. The emergence of aesthetically appealing cochlear implants, for example, is slated to bode well for manufacturers trying to outsell competitors.

To gauge the prevailing competitive landscape in the global market for cochlear implants, the report profiles important names in the industry such as Rayovac MicroPower, Cochlear Ltd., William Demant Holding A/S, MED-EL, Amplisound, Elkon, Nurotron Biotechnology Company Ltd., SeboTek, Gaes Group, Starkey, Sonova, Widex, Audina, Rion, GN Store Nord A / S, and Sonovation. The report discusses the product offerings of each company and their respective sales, revenues, and market shares. A noticeable trend in the market is the acquisition of small and medium sized players by large ones looking to augment their market positions. They are also focusing on new and better products to cater to the ever increasing demand in the market.

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