Patent Insights: Algae - The Next Natural, Renewable Haircare Ingredient

Patent Insights: Algae - The Next Natural, Renewable Haircare Ingredient

  • Mintel
  • March 2020
  • Hair Care
  • 0 pages

Report Description

1
1

What consumers want and why

Consumers want to use natural ingredients for healthy hair. They also show concern about the environmental impacts of chemical-based haircare products, leading them to look for alternative, natural, clean ingredients.

The patent landscape

Patents for haircare products focus on 'new' functional features of algae-based ingredients, including anti-dandruff, moisturising, hair nourishment and prevention of hair greying. An exciting new application has also emerged: algae as a hair colourant pigment.

Algae-based bioactive ingredients improve scalp health, repair damage and fight hairloss and greying. Patent trends feature algal pigments as safe hair colourants.

Have query on this report?

Make an Enquiry

WHAT CONSUMERS WANT AND WHY
PRODUCT INNOVATION TRENDS
[Graph] Global: haircare product launches that have algae-based ingredients, by region, 2010-19
[Graph] Global: distribution of algae-based haircare and styling product launches, by sub-category, 2015-19
[Graph] Global: distribution of hair-specific functional benefits provided by algae-based haircare product launches, 2015-19
 THE PATENT LANDSCAPE
[Graph] Global: algae in haircare, number of patent families published, 2010-19
Incorporate algae for improved scalp health
[Graph] Global: algae-based haircare product launches that describe improving scalp health, 2017-19
[Graph] European countries: consumers who agree that they use haircare and hair styling products to improve scalp health, by age group, 2019
Algae prevents hairloss and greying
[Graph] Global: algae-based haircare launches claimed to prevent hairloss, 2015-19
Algal pigments as natural hair colourants
APPENDIX

Success Stories

Our Clients

Tell Us What You Need and We’ll Get Back with the Best Solutions Available.

*
*
*

get in touch

Location :

State Tower, 90 State Street, Suite 700, Albany NY - 12207, United States

Call Us :

US/Canada toll free : 866-997-4948

Tel : +1-518-621-2074