Sugar and honey are being used for a very long time as a sweetener, but with time, sweeteners are also produced from corns, like high fructose corn syrup. All these are caloric sweeteners and provide empty calories to the body, i.e. only calories, without any nutrients. Therefore, the caloric sweeteners are found to be associated with a number of problems, including obesity, diabetes, heart problems, and dental problems. To overcome them, without compromising with the sweet taste, the bulk sweeteners or polyols, and high intensity sweeteners have been developed. Such sweeteners provide the sweet taste without adding any or very low calories to the body.
In the global sweeteners market, sugar occupies the dominant share, followed by high fructose corn syrup and high intensity sweeteners. Although high intensity sweeteners presently do not hold a large share in the sweeteners market, but offers immense potential of growth in future on the back of the advantages provided by these sweeteners over the traditional caloric sweeteners.
Worldwide sugar production had witnessed an increase for the past two years, mainly because of increased sugar supply from the two major sugar producing regions, Brazil, and India. In terms of consumption, the global sugar market had shown continuous increase, since sugar is a necessity product and its consumption increases with the increase in population and per capita income. India, EU-27 and China are the three largest consumers of sugar worldwide.
The high intensity sweeteners have high potency, as compared to sugar, and the market for such sweeteners has mainly developed in the past decade. Since such sweeteners are not metabolized in the body and are excreted as it is from the body, therefore do not provide any calories. Therefore, the high calorie sweeteners can be sued to prevent obesity, diabetes, tooth decay and heart problems associated with the intake of caloric sweeteners. High intensity sweeteners can be either artificial or natural. Worldwide, aspartame is the most widely used, followed by sucralose, and saccharine. The only natural high intensity sweetener, stevia presently holds a low share in the HIS consumption worldwide, but as it does not have any side effects, its demand is likely to rise in the coming years.
Geographically, North America is the largest market for high intensity sweeteners, followed by Europe. Although the high intensity sweeteners are found to be safe in use, but to avoid any side effects, every high intensity sweetener has a specified ADI (acceptable daily intake) limit, which specifies the quantity of the sweetener to be safely consumed.
The present report analyzes the global sweeteners market, highlighting the sugar and high intensity sweeteners market. Regionally, the US market for caloric sweeteners and high intensity sweeteners, Brazilian sugar market and Chinese market for caloric and high intensity sweeteners are being analyzed by the present report entitled "Global Sugar and Sweeteners Market: 2011 Edition". Apart from this, the major trends in the sugar market, as well as the major industry drivers for the sugar and high intensity sweeteners are also being discussed here. The three major HIS players including PureCircle, Tate & Lyle and Danisco are profiled in this report highlighting their major financials and significant developments.
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