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Global Direct Marketing Services Market Size, Status and Forecast 2018-2025

Published By :

QYResearch

Published Date : Oct 2018

Category :

Software

No. of Pages : 109 Pages

This report focuses on the global Direct Marketing Services status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Direct Marketing Services development in United States, Europe and China.

This report studies the direct marketing services market, direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media.
Direct marketing services is mainly classified into four types: Direct Mail, Telemarketing, Email marketing, Text (SMS) Marketing, Social media Marketing, Direct Selling, etc. And Direct Mail is the most widely used type which takes up about 30% of the global total in 2016.
In 2017, the global Direct Marketing Services market size was 5220 million US$ and it is expected to reach 6180 million US$ by the end of 2025, with a CAGR of 2.4% during 2018-2025.

The key players covered in this study
Rapp
Epsilon
Wunderman
FCB
Acxiom
Harte-Hanks Direct
OgilvyOne
Merkle
Harland Clarke Corp
MRM//McCann
DigitasLBi
Aimia
SourceLink
BBDO
SapientNitro
Leo Burnett

Market segment by Type, the product can be split into
Direct mail
Telemarketing
Email marketing
Text (SMS) marketing
Handouts
Social media marketing
Direct selling
Others

Market segment by Application, split into
Business to Business
Business to Government
Business to Consumers
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Direct Marketing Services status, future forecast, growth opportunity, key market and key players.
To present the Direct Marketing Services development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Direct Marketing Services are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Direct Marketing Services Market Size Growth Rate by Type (2013-2025)
1.4.2 Direct mail
1.4.3 Telemarketing
1.4.4 Email marketing
1.4.5 Text (SMS) marketing
1.4.6 Handouts
1.4.7 Social media marketing
1.4.8 Direct selling
1.4.9 Others
1.5 Market by Application
1.5.1 Global Direct Marketing Services Market Share by Application (2013-2025)
1.5.2 Business to Business
1.5.3 Business to Government
1.5.4 Business to Consumers
1.5.5 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Direct Marketing Services Market Size
2.2 Direct Marketing Services Growth Trends by Regions
2.2.1 Direct Marketing Services Market Size by Regions (2013-2025)
2.2.2 Direct Marketing Services Market Share by Regions (2013-2018)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Direct Marketing Services Market Size by Manufacturers
3.1.1 Global Direct Marketing Services Revenue by Manufacturers (2013-2018)
3.1.2 Global Direct Marketing Services Revenue Market Share by Manufacturers (2013-2018)
3.1.3 Global Direct Marketing Services Market Concentration Ratio (CR5 and HHI)
3.2 Direct Marketing Services Key Players Head office and Area Served
3.3 Key Players Direct Marketing Services Product/Solution/Service
3.4 Date of Enter into Direct Marketing Services Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Direct Marketing Services Market Size by Type (2013-2018)
4.2 Global Direct Marketing Services Market Size by Application (2013-2018)

5 United States
5.1 United States Direct Marketing Services Market Size (2013-2018)
5.2 Direct Marketing Services Key Players in United States
5.3 United States Direct Marketing Services Market Size by Type
5.4 United States Direct Marketing Services Market Size by Application

6 Europe
6.1 Europe Direct Marketing Services Market Size (2013-2018)
6.2 Direct Marketing Services Key Players in Europe
6.3 Europe Direct Marketing Services Market Size by Type
6.4 Europe Direct Marketing Services Market Size by Application

7 China
7.1 China Direct Marketing Services Market Size (2013-2018)
7.2 Direct Marketing Services Key Players in China
7.3 China Direct Marketing Services Market Size by Type
7.4 China Direct Marketing Services Market Size by Application

8 Japan
8.1 Japan Direct Marketing Services Market Size (2013-2018)
8.2 Direct Marketing Services Key Players in Japan
8.3 Japan Direct Marketing Services Market Size by Type
8.4 Japan Direct Marketing Services Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Direct Marketing Services Market Size (2013-2018)
9.2 Direct Marketing Services Key Players in Southeast Asia
9.3 Southeast Asia Direct Marketing Services Market Size by Type
9.4 Southeast Asia Direct Marketing Services Market Size by Application

10 India
10.1 India Direct Marketing Services Market Size (2013-2018)
10.2 Direct Marketing Services Key Players in India
10.3 India Direct Marketing Services Market Size by Type
10.4 India Direct Marketing Services Market Size by Application

11 Central & South America
11.1 Central & South America Direct Marketing Services Market Size (2013-2018)
11.2 Direct Marketing Services Key Players in Central & South America
11.3 Central & South America Direct Marketing Services Market Size by Type
11.4 Central & South America Direct Marketing Services Market Size by Application

12 International Players Profiles
12.1 Rapp
12.1.1 Rapp Company Details
12.1.2 Company Description and Business Overview
12.1.3 Direct Marketing Services Introduction
12.1.4 Rapp Revenue in Direct Marketing Services Business (2013-2018)
12.1.5 Rapp Recent Development
12.2 Epsilon
12.2.1 Epsilon Company Details
12.2.2 Company Description and Business Overview
12.2.3 Direct Marketing Services Introduction
12.2.4 Epsilon Revenue in Direct Marketing Services Business (2013-2018)
12.2.5 Epsilon Recent Development
12.3 Wunderman
12.3.1 Wunderman Company Details
12.3.2 Company Description and Business Overview
12.3.3 Direct Marketing Services Introduction
12.3.4 Wunderman Revenue in Direct Marketing Services Business (2013-2018)
12.3.5 Wunderman Recent Development
12.4 FCB
12.4.1 FCB Company Details
12.4.2 Company Description and Business Overview
12.4.3 Direct Marketing Services Introduction
12.4.4 FCB Revenue in Direct Marketing Services Business (2013-2018)
12.4.5 FCB Recent Development
12.5 Acxiom
12.5.1 Acxiom Company Details
12.5.2 Company Description and Business Overview
12.5.3 Direct Marketing Services Introduction
12.5.4 Acxiom Revenue in Direct Marketing Services Business (2013-2018)
12.5.5 Acxiom Recent Development
12.6 Harte-Hanks Direct
12.6.1 Harte-Hanks Direct Company Details
12.6.2 Company Description and Business Overview
12.6.3 Direct Marketing Services Introduction
12.6.4 Harte-Hanks Direct Revenue in Direct Marketing Services Business (2013-2018)
12.6.5 Harte-Hanks Direct Recent Development
12.7 OgilvyOne
12.7.1 OgilvyOne Company Details
12.7.2 Company Description and Business Overview
12.7.3 Direct Marketing Services Introduction
12.7.4 OgilvyOne Revenue in Direct Marketing Services Business (2013-2018)
12.7.5 OgilvyOne Recent Development
12.8 Merkle
12.8.1 Merkle Company Details
12.8.2 Company Description and Business Overview
12.8.3 Direct Marketing Services Introduction
12.8.4 Merkle Revenue in Direct Marketing Services Business (2013-2018)
12.8.5 Merkle Recent Development
12.9 Harland Clarke Corp
12.9.1 Harland Clarke Corp Company Details
12.9.2 Company Description and Business Overview
12.9.3 Direct Marketing Services Introduction
12.9.4 Harland Clarke Corp Revenue in Direct Marketing Services Business (2013-2018)
12.9.5 Harland Clarke Corp Recent Development
12.10 MRM//McCann
12.10.1 MRM//McCann Company Details
12.10.2 Company Description and Business Overview
12.10.3 Direct Marketing Services Introduction
12.10.4 MRM//McCann Revenue in Direct Marketing Services Business (2013-2018)
12.10.5 MRM//McCann Recent Development
12.11 DigitasLBi
12.12 Aimia
12.13 SourceLink
12.14 BBDO
12.15 SapientNitro
12.16 Leo Burnett

13 Market Forecast 2018-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2018-2025)
13.10 Market Size Forecast by Application (2018-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details

List of Table

List of Tables and Figures

Table Direct Marketing Services Key Market Segments
Table Key Players Direct Marketing Services Covered
Table Global Direct Marketing Services Market Size Growth Rate by Type 2013-2025 (Million US$)
Figure Global Direct Marketing Services Market Size Market Share by Type 2013-2025
Figure Direct mail Figures
Table Key Players of Direct mail
Figure Telemarketing Figures
Table Key Players of Telemarketing
Figure Email marketing Figures
Table Key Players of Email marketing
Figure Text (SMS) marketing Figures
Table Key Players of Text (SMS) marketing
Figure Handouts Figures
Table Key Players of Handouts
Figure Social media marketing Figures
Table Key Players of Social media marketing
Figure Direct selling Figures
Table Key Players of Direct selling
Figure Others Figures
Table Key Players of Others
Table Global Direct Marketing Services Market Size Growth by Application 2013-2025 (Million US$)
Figure Business to Business Case Studies
Figure Business to Government Case Studies
Figure Business to Consumers Case Studies
Figure Others Case Studies
Figure Direct Marketing Services Report Years Considered
Table Global Direct Marketing Services Market Size 2013-2025 (Million US$)
Figure Global Direct Marketing Services Market Size and Growth Rate 2013-2025 (Million US$)
Table Global Direct Marketing Services Market Size by Regions 2013-2025 (Million US$)
Table Global Direct Marketing Services Market Size by Regions 2013-2018 (Million US$)
Table Global Direct Marketing Services Market Share by Regions 2013-2018
Figure Global Direct Marketing Services Market Share by Regions 2013-2018
Figure Global Direct Marketing Services Market Share by Regions 2018
Table Market Top Trends
Table Global Direct Marketing Services Revenue by Manufacturers (2013-2018) (Million US$)
Table Global Direct Marketing Services Market Share by Manufacturers (2013-2018)
Figure Global Direct Marketing Services Market Share by Manufacturers in 2018
Table Global Direct Marketing Services Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Direct Marketing Services Product/Solution/Service
Table Date of Enter into Direct Marketing Services Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table Global Direct Marketing Services Market Size Share by Type (2013-2018)
Figure Global Direct Marketing Services Market Size Market Share by Type (2013-2018)
Table Global Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table Global Direct Marketing Services Market Size Share by Application (2013-2018)
Figure Global Direct Marketing Services Market Size Market Share by Application (2013-2018)
Figure Global Direct Marketing Services Revenue Market Share by Application in 2017
Figure United States Direct Marketing Services Market Size 2013-2018 (Million US$)
Table United States Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table United States Key Players Direct Marketing Services Market Share (2017-2018)
Table United States Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table United States Direct Marketing Services Market Share by Type (2013-2018)
Table United States Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table United States Direct Marketing Services Market Share by Application (2013-2018)
Figure Europe Direct Marketing Services Market Size 2013-2018 (Million US$)
Table Europe Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table Europe Key Players Direct Marketing Services Market Share (2017-2018)
Table Europe Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table Europe Direct Marketing Services Market Share by Type (2013-2018)
Table Europe Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table Europe Direct Marketing Services Market Share by Application (2013-2018)
Figure China Direct Marketing Services Market Size 2013-2018 (Million US$)
Table China Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table China Key Players Direct Marketing Services Market Share (2017-2018)
Table China Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table China Direct Marketing Services Market Share by Type (2013-2018)
Table China Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table China Direct Marketing Services Market Share by Application (2013-2018)
Figure Japan Direct Marketing Services Market Size 2013-2018 (Million US$)
Table Japan Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table Japan Key Players Direct Marketing Services Market Share (2017-2018)
Table Japan Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table Japan Direct Marketing Services Market Share by Type (2013-2018)
Table Japan Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table Japan Direct Marketing Services Market Share by Application (2013-2018)
Figure Southeast Asia Direct Marketing Services Market Size 2013-2018 (Million US$)
Table Southeast Asia Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table Southeast Asia Key Players Direct Marketing Services Market Share (2017-2018)
Table Southeast Asia Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table Southeast Asia Direct Marketing Services Market Share by Type (2013-2018)
Table Southeast Asia Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table Southeast Asia Direct Marketing Services Market Share by Application (2013-2018)
Figure India Direct Marketing Services Market Size 2013-2018 (Million US$)
Table India Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table India Key Players Direct Marketing Services Market Share (2017-2018)
Table India Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table India Direct Marketing Services Market Share by Type (2013-2018)
Table India Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table India Direct Marketing Services Market Share by Application (2013-2018)
Figure Central & South America Direct Marketing Services Market Size 2013-2018 (Million US$)
Table Central & South America Key Players Direct Marketing Services Revenue (2017-2018) (Million US$)
Table Central & South America Key Players Direct Marketing Services Market Share (2017-2018)
Table Central & South America Direct Marketing Services Market Size by Type (2013-2018) (Million US$)
Table Central & South America Direct Marketing Services Market Share by Type (2013-2018)
Table Central & South America Direct Marketing Services Market Size by Application (2013-2018) (Million US$)
Table Central & South America Direct Marketing Services Market Share by Application (2013-2018)
Table Rapp Company Details
Table Rapp Revenue in Direct Marketing Services Business (2013-2018) (Million US$)
Figure Rapp Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Rapp Recent Development
Table Epsilon Company Details
Table Epsilon Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure Epsilon Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Epsilon Recent Development
Table Wunderman Company Details
Table Wunderman Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure Wunderman Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Wunderman Recent Development
Table FCB Company Details
Table FCB Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure FCB Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table FCB Recent Development
Table Acxiom Company Details
Table Acxiom Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure Acxiom Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Acxiom Recent Development
Table Harte-Hanks Direct Company Details
Table Harte-Hanks Direct Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure Harte-Hanks Direct Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Harte-Hanks Direct Recent Development
Table OgilvyOne Company Details
Table OgilvyOne Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure OgilvyOne Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table OgilvyOne Recent Development
Table Merkle Company Details
Table Merkle Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure Merkle Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Merkle Recent Development
Table Harland Clarke Corp Company Details
Table Harland Clarke Corp Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure Harland Clarke Corp Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table Harland Clarke Corp Recent Development
Table MRM//McCann Company Details
Table MRM//McCann Revenue in Direct Marketing Services Business (2013-2018)(Million US$)
Figure MRM//McCann Revenue Growth Rate in Direct Marketing Services Business (2013-2018)
Table MRM//McCann Recent Development
Table DigitasLBi Company Details
Table Aimia Company Details
Table SourceLink Company Details
Table BBDO Company Details
Table SapientNitro Company Details
Table Leo Burnett Company Details
Table Global Direct Marketing Services Market Size by Regions (Million US$) 2018-2025
Figure Global Direct Marketing Services Market Size Share by Regions (2018-2025)
Figure Global Direct Marketing Services Market Size Share by Regions in 2025
Figure United States Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Figure Europe Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Figure China Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Figure Japan Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Figure Southeast Asia Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Figure India Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Figure Central & South America Direct Marketing Services Market Size Forecast (2018-2025)(Million USD)
Table Global Direct Marketing Services Market Size by Product (2018-2025) (Million US$)
Figure Global Direct Marketing Services Market Size by Product (2018-2025)
Figure Global Direct Marketing Services Market Size by Product in 2025
Table Global Direct Marketing Services Market Size by Application (2018-2025) (Million US$)
Figure Global Direct Marketing Services Market Size by Application (2018-2025)
Figure Global Direct Marketing Services Market Size by Application in 2025
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources

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