Global CPG Digital Marketing Market: Current Analysis and Forecast (2020-2027)

Global CPG Digital Marketing Market: Current Analysis and Forecast (2020-2027)

  • UnivDatos Market Insight
  • February 2021
  • Media
  • 290 pages

Table of Content

1 MARKET INTRODUCTION
1.1 Market Definition
1.2 Objective of the Study
1.3 Limitation
1.4 Stakeholders
1.5 Currency used in the Report
1.6 Scope of the Global CPG Digital Marketing Market Study

2 RESEARCH METHODOLOGY OR ASSUMPTION
2.1 Research Methodology for the Global CPG Digital Marketing Market Study
2.1.1 Main objective of the Global CPG Digital Marketing Market Study

3 INDUSTRY SYNOPSIS

4 EXECUTIVE SUMMARY

5 LEGAL FRAMEWORK IN CPG DIGITAL MARKETING ARENA

5.1 General Overview
5.1.1 Digital Marketing Regulations in the US
5.1.2 Digital Marketing Regulations in the Europe
5.1.3 Digital Marketing Regulations in the Asia Pacific

6 COVID-19 IMPACT
6.1 Trends Emerged in Digital Marketing Sector Amid COVID-19

7 MARKET INSIGHTS BY FORMAT
7.1 Search Marketing
7.2 Email Marketing
7.3 Social Media Marketing
7.4 Content Advertising
7.5 Others

8 MARKET INSIGHTS BY PROGRAMMING TYPE
8.1 Programmatic
8.2 Non-programmatic

9 MARKET INSIGHTS BY PLATFORM
9.1 Desktop
9.2 Mobile

10 MARKET INSIGHTS BY REGION
10.1 Market Attractiveness Index, By Region
10.2 North America CPG Digital Marketing Market
10.2.1 US CPG Digital Marketing Market
10.2.2 Canada CPG Digital Marketing Market
10.2.3 Rest of North America CPG Digital Marketing Market
10.3 Europe CPG Digital Marketing Market
10.3.1 UK CPG Digital Marketing Market
10.3.2 Germany CPG Digital Marketing Market
10.3.3 France CPG Digital Marketing Market
10.3.4 Italy CPG Digital Marketing Market
10.3.5 Spain CPG Digital Marketing Market
10.3.6 Rest of Europe CPG Digital Marketing Market
10.4 Asia Pacific CPG Digital Marketing Market
10.4.1 China CPG Digital Marketing Market
10.4.2 Japan CPG Digital Marketing Market
10.4.3 India CPG Digital Marketing Market
10.4.4 South Korea CPG Digital Marketing Market
10.4.5 Australia CPG Digital Marketing Market
10.4.6 Rest of APAC CPG Digital Marketing Market
10.5 Rest of World CPG Digital Marketing Market
10.5.1 Brazil CPG Digital Marketing Market
10.5.2 South Africa CPG Digital Marketing Market
10.5.3 Other Countries CPG Digital Marketing Market

11 DEMAND AND SUPPLY SIDE ANALYSIS
11.1 Demand Side Analysis
11.1.1 Key Facts on Search Engine Marketing
11.1.2 Key Facts on Email Marketing
11.2 Supply Side Analysis
11.2.1 Top Product Launches
11.2.2 Top Mergers & Acquisitions
11.2.3 Top Business Expansion

12 VALUE CHAIN CPG DIGITAL MARKETING
12.1 How Digital Marketing Works
12.2 Elements of the digital marketing model in the value chain of an innovative product
12.3 Illustration of the Digital programmatic marketing supply chain

13 MARKET OVERVIEW
13.1 Market Drivers
13.1.1 Upsurge in Robotics & Artificial Intelligence
13.1.2 Rising Smartphone Penetration, majorly in the developing region
13.1.3 Evolution in the Digital Marketing arena
13.1.4 Rising trend of RTB and Digital OOH Media for Marketing
13.2 Market Challenges
13.2.1 Security & Privacy Concerns, about the fraud among the customers and marketers
13.3 Market Opportunities
13.3.1 Surging Job Opportunities in Digital Marketing Sector
13.4 Trends shaping the Digital Marketing Landscape
13.4.1 Key Trends shaping the Digital Marketing Landscape
13.4.2 General Suggestions / Guidelines For Digital Marketing
13.4.3 Prediction and Analysis of major Digital Marketing Platforms
13.4.4 Ways CPG Companies can Increase Relevancy with Digital Marketing

14 COMPETITIVE SCENARIO
14.1 Market Share of Global Digital Marketing Company, by Revenue (%)
14.2 Comparison of Top Digital Marketing Agencies, US
14.3 Market Share of Key Players in Digital Advertisement Market, 2019 (%)

15 TOP COMPANY PROFILES
15.1 Oracle Corporation
15.2 Microsoft Corporation
15.3 Accenture Interactive
15.4 PwC Digital Services
15.5 IBM Corporation
15.6 Amazon Inc.
15.7 Deloitte Digital
15.8 Salesforce.com
15.9 Twitter
15.10 Google Inc.

16 DISCLAIMER

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