The market for Ear, Nose and Throat (ENT) devices comprises a broad range of products such as endoscopes, powered and hand internal examination instruments, airway stents, radiofrequency devices, bronchial stents, and so on. Besides being used in a variety of surgical procedures, these devices are also used in internal diagnostic procedures. ENT and lung disease treatment procedures such as internal biopsy, myringotomy, tonsillectomy, stapedectomy, internal biopsy, and bronchial stenting rely heavily on the use of high-quality, well-designed ENT devices for the treatment of ENT problems such as conductive hearing loss, Eustachian tube dysfunction, both benign and malignant tracheobronchial stenosis, oitis media and so on.
The use of powered ENT instruments facilitates enhanced precision, safety, speed and surgical access to internal areas that were hitherto difficult to reach. Market analysts anticipate the market for ENT devices to demonstrate a steady growth graph owing to an increasing incidence of ENT diseases among people. At the same time, the incidence of lung diseases is also on the rise, and this will fuel a demand for bronchoscopy devices in the near future. As the number of tobacco smokers rises, the occurrence of lung diseases is growing. According to the World Health Organization, chronic obstructive pulmonary diseases (COPD) will emerge as the third leading cause of death among people by 2020, giving rise to a demand for ENT surgical devices.
The key trend that will drive the ENT devices market in the near future is the need for devices and surgical procedures that are less invasive yet more accurate that their previous counterparts.
Currently, America and Europe together account for over 60% market value as they hold the highest market share of ENT devices. With a rapidly aging population in Asia and other emerging countries, market growth in these regions will be further propelled.
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