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Country Profile: Wine Sector in Russia

Published By :

GlobalData

Published Date : Aug 2017

Category :

Wine

No. of Pages : 78 Pages

Country Profile: Wine Sector in Russia

Summary

GlobalDatas Country Profile report on the Wine sector in Russia provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

Growing Russian economy coupled with high level of urbanization in the country is driving the Wine sector in the country. Increasing demand for new world wines among consumers is also aiding growth in the sector. Of all the markets, Sparkling Wine is the largest in value and volume terms and is forecast to register the fastest growth during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of wine in the country. Glass is the commonly only used package material in the sector and is forecast to register the fastest growth during 2016-2021. Slaviansky Rpk Zao, Bacardi Limited and Ironstone Vineyards are the leading market players in the Russian Wine sector.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021.
- Category coverage: Value and growth analysis for Fortified Wine, Sparkling Wine and Still Wine with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as On-trade, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, and others
- Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, Rigid Metal and others; pack type data for: Bottle, Stand Up Pouch, Bag-In-Box, Carton-Liquid and Can.

Scope

- The Wine sector in Russia accounted for 38.2% volume share in the Eastern European region
- The per capita consumption of Wine is higher in Russia compared to the global level
- Still Wine is the largest market in volume terms in the Russian Wine sector
- Per capita consumption of Sparkling Wine is high in Russia compared to global and regional levels
- Slavianskaya Loza accounts for the leading share in the Russian Wine sector
- Older Consumers and Pre-Mid-Lifers together accounted for 54.2% share of consumption in 2016

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Wine consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Table of Contents
1. Report Scope 1
2. Executive summary 2
3. Russia in the global and regional context 3
3.1. Russias share in the Global and Eastern EuropeanWine sector 3
3.2. Russia compared to other leadingcountries in Eastern Europe 4
4. Market size analysis - Wine sector 5
4.1. Value and volume analysis - Wine sector in Russia 5
4.2. Per capita consumption -Russia compared to Eastern Europe and globally 6
4.3. Value and volume analysisof markets in the Wine sector 7
4.4. Growth analysis by markets 8
5. Market and category analysis 9
5.1. Per capita consumption analysis by markets 9
5.2. Market analysis: Fortified Wine 10
5.3. Market analysis: Sparkling Wine 13
5.4. Market analysis: Still Wine 15
6. Distribution analysis 18
6.1. Distribution channel share analysis: Wine 18
6.2. Distribution channel share analysis: Fortified Wine 19
6.3. Distribution channel share analysis: Sparkling Wine 20
6.4. Distribution channel share analysis: Still Wine 21
7. Competitive landscape 22
7.1. Brand share analysis by sector 22
7.2. Brand share analysis by markets 25
7.3. Brand share analysis by category 31
7.3.1. Fortified Wine 31
7.3.2. Sparkling Wine 33
7.3.3. Still Wine 35
7.4. Private label share analysis 37
8. Packaging analysis 39
8.1. Packaging share and growth analysis by package material 39
8.2. Packaging share analysis by package material 40
8.3. Packaging share and growth analysis by pack type 41
8.4. Packaging share analysis by pack type 42
8.5. Packaging share and growth analysis by closure type 43
8.6. Packaging share analysis by closure type 44
8.7. Packaging share and growth analysis by primary outer type 45
8.8. Packaging share analysis by primary outer type 46
9. Macroeconomic analysis 47
9.1. GDP per Capita 50
9.2. Population and population growth 51
9.3. Consumer Price Index 52
9.4. Population breakdown by age 53
10. Consumergraphics 54
10.1. Consumption by Gender 54
10.2. Consumption by Age 55
10.3. Consumption by Education 56
10.4. Consumption by Degree of Urbanization 57
11. Methodology 58
12. Definitions 59
13. Appendix 62
14. About GlobalData 71
15. Disclaimer 72
16. Contact Us 73

List of Tables
Table 1: Growth analysis by markets, 2016-2021 8
Table 2: Value analysis by of Fortified Wine market categories, 2011-2021 11
Table 3: Volume analysis of Fortified Wine market by categories, 2011-2021 12
Table 4: Value analysis of Sparkling Wine market by categories, 2011-2021 14
Table 5: Volume analysis of Sparkling Wine market by categories, 2011-2021 14
Table 6: Value analysis of Still Wine market by categories, 2011-2021 16
Table 7: Volume analysis of Still Wine market by categories, 2011-2021 17
Table 8: Brand Volume - Wine sector, 2016 23
Table 9: Brand Volume - Fortified Wine market, 2016 26
Table 10: Brand Volume - Sparkling Wine market, 2016 27
Table 11: Brand Volume - Still Wine market, 2016 29
Table 12: Brand Volume - Sherry category 31
Table 13: Brand Volume - Vermouth category, 2016 31
Table 14: Brand Volume - Other Fortified Wine category, 2016 32
Table 15: Brand Volume - Cava category, 2016 33
Table 16: Brand Volume - Champagne category, 2016 33
Table 17: Brand Volume - Other Sparkling Wine category, 2016 33
Table 18: Brand Volume - Red Wine category, 2016 35
Table 19: Brand Volume - Rose Wine category, 2016 36
Table 20: Brand Volume - White Wine category, 2016 36
Table 21: Consumption of Wine by gender and markets (Million Liters, 2016) 54
Table 22: Consumption of Wine by age and markets (Million Liters, 2016) 55
Table 23: Consumption of Wine by education and markets (Million Liters, 2016) 56
Table 24: Consumption of Wine by degree of urbanization and markets (Million Liters, 2016) 57
Table 25: Market Definitions 59
Table 26: Category Definitions 60
Table 27: Channel Definitions 61
Table 28: Market Value for Fortified Wine - by category (RUB Million) 2011-2021 62
Table 29: Market Value for Fortified Wine - by category (US$ Million) 2011-2021 62
Table 30: Market Volume for Fortified Wine - by category (Million Liters) 2011-2021 63
Table 31: Market Value for Sparkling Wine - by category (RUB Million) 2011-2021 63
Table 32: Market Value for Sparkling Wine - by category (US$ Million) 2011-2021 64
Table 33: Market Volume for Sparkling Wine - by category (Million Liters) 2011-2021 64
Table 34: Market Value for Still Wine - by category (RUB Million) 2011-2021 65
Table 35: Market Value for Still Wine - by category (US$ Million) 2011-2021 65
Table 36: Market Volume for Still Wine - by category (Million Liters) 2011-2021 66
Table 37: Wine Sales Distribution in Russia - by Markets (Million Liters), 2016 67
Table 38: Package Material (in Million pack units) 67
Table 39: Pack Type (in Million pack units) 67
Table 40: Closure Type (in Million pack units) 68
Table 41: Primary Outer Type (in Million pack units) 68
Table 42: Exchange Rates: (US$-RUB), 2011-2021 69
Table 43: GDP Per Capita (RUB) 69
Table 44: Population 69
Table 45: Consumer Price Index 69
Table 46: Age Profile (Millions of Persons) 70

List of Figures
Figure 1: Volume share of Russia in the global and Eastern EuropeanWinesector, 2011-2021 3
Figure 2: Russia compared to other top four countries in Eastern Europe - market size, growth, and competitive landscape 4
Figure 3: Market size analysis by value and volume, Wine sector, 2011-2021 5
Figure 4: Per capita consumption*in Russia compared to global and Eastern European average, 2011-2021 6
Figure 5: Value and volume growth analysis by markets, 2016-2021 7
Figure 6: Per capita consumption* (by markets) in Russia compared to global and Eastern Europeanaverage, 2016 9
Figure 7: Value and volume growth analysis, Fortified Wine market, 2011-2021 10
Figure 8: Value and volume growth analysis, Sparkling Wine market, 2011-2021 13
Figure 9: Value and volume growth analysis, Still Wine market, 2011-2021 15
Figure 10: Distribution channel share (Volume), Wine, 2011-2016 18
Figure 11: Distribution channel share (Volume), Fortified Wine market, 2011-2016 19
Figure 12: Distribution channel share (Volume), Sparkling Wine market, 2011-2016 20
Figure 13: Distribution channel share (Volume), Still Wine market, 2011-2016 21
Figure 14: Leading brands in the RussianWine sector, volume share, 2016 22
Figure 15: Leading brands in the Fortified Wine market, volume share, 2016 25
Figure 16: Leading brands in the Sparkling Wine market, volume share, 2016 27
Figure 17: Leading brands in the Still Wine market, volume share, 2016 29
Figure 18: Private label penetration by markets (volume terms), 2016 37
Figure 19: Growth analysis, private label and brands, (2011-2016) 38
Figure 20: Packaging share and growth analysis by package material, 2011-2021 39
Figure 21: Use of package material by markets (in pack units), 2016 40
Figure 22: Packaging share and growth analysis by pack type, 2011-2021 41
Figure 23: Use of pack type by markets (in pack units), 2016 42
Figure 24: Packaging share and growth analysis by closure type, 2011-2021 43
Figure 25: Use of closure type by markets (in pack units), 2016 44
Figure 26: Packaging share and growth analysis by primary outer type, 2011-2021 45
Figure 27: Use of primary outer type by markets (in pack units), 2016 46
Figure 28: Relative comparison of countries based on PEST analysis 47
Figure 29: Russias GDP per capita, 2011-2016 50
Figure 30: Population growth in Russia, 2011-2016 51
Figure 31: Consumer Price Index, Russia, 2010-2016 52
Figure 32: Age Profile, Russia, 2016 53
Figure 33: Consumption of Wine by gender, Russia, 2016 54
Figure 34: Consumption of Wine by age, Russia, 2016 55
Figure 35: Consumption of Wine by education, Russia, 2016 56
Figure 36: Consumption of Wine by degree of urbanization, Russia, 2016 57
Figure 37: About GlobalData 71

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