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Country Profile: Make-Up Sector in Colombia

Published By :

GlobalData

Published Date : Nov 2017

Category :

Cosmetic

No. of Pages : 71 Pages

Country Profile: Make-Up Sector in Colombia

Summary

Increasing purchasing power and rising image consciousness among Colombians are the key driving factors for the growth of the Make-Up sector in Colombia. Of the four markets, Eye Make-Up is the largest in value and volume terms, while Nail Make-Up is forecast to register the fastest growth during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of Make-Up products in the country. Rigid Plastics is the most commonly used package material in the sector, and is forecast to register the fastest growth during 2016-2021. Avon Products, Inc., Belcorp Corporation, and Unique-Yanbal Group are the leading market players in the Colombian Make-Up sector.

GlobalDatas Country Profile report on the Make-Up sector in Colombia provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2011-2021.
- Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
- Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
- Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, Drug Stores & Pharmacies, and others
- Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, and others; pack type data for: Specialty Container, Tube, Jar and Tub.

Scope

- The Colombian Make-Up sector is forecast to register an overall value growth of 30.6% during 2016-2021.
- The Nail Make-Up market is forecast to register the fastest growth during 2016-2021.
- Hypermarkets & Supermarkets is the leading distribution channel in the Colombian Make-Up sector.
- Avon is the leading brand in the Colombian Make-Up sector.
- Rigid Plastics is the most commonly used package material in the Colombian Make-Up sector.

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Table of Contents
1. Report Scope 1
2. Executive Summary 2
3. Colombia in the Global and Regional Context 3
3.1. Colombias share in the Global and Latin American Make-Up sectors 3
3.2. Colombia compared to other leading countries in Latin America 4
4. Market Size Analysis - Make-Up Sector 5
4.1. Value and volume analysis - Make-Up sector in Colombia 5
4.2. Per capita consumption - Colombia compared to Latin America and globally 6
4.3. Value and volume analysis of markets in the Make-Up sector 7
4.4. Growth analysis by markets 8
5. Market and Category Analysis 9
5.1. Per capita consumption analysis by markets 9
5.2. Market analysis: Eye Make-Up 10
5.3. Market analysis: Face Make-Up 12
5.4. Market analysis: Lip Make-Up 14
5.5. Market analysis: Nail Make-Up 16
6. Distribution Analysis 17
6.1. Distribution channel share analysis: Make-Up 17
6.2. Distribution channel share analysis: Eye Make-Up 18
6.3. Distribution channel share analysis: Face Make-Up 19
6.4. Distribution channel share analysis: Lip Make-Up 20
6.5. Distribution channel share analysis: Nail Make-Up 21
7. Competitive Landscape 22
7.1. Brand share analysis by sector 22
7.2. Brand share analysis by markets 24
8. Packaging Analysis 31
8.1. Packaging share and growth analysis by package material 31
8.2. Packaging share analysis by package material 32
8.3. Packaging share and growth analysis by pack type 33
8.4. Packaging share analysis by pack type 34
8.5. Packaging share and growth analysis by closure type 35
8.6. Packaging share analysis by closure type 36
8.7. Packaging share and growth analysis by primary outer type 37
8.8. Packaging share analysis by primary outer type 38
9. Macroeconomic Analysis 39
9.1. GDP per Capita 42
9.2. Population and population growth 43
9.3. Consumer Price Index 44
9.4. Population breakdown by age 45
10. Consumergraphics 46
10.1. Consumption by Gender 46
10.2. Consumption by Age 47
10.3. Consumption by Education 48
10.4. Consumption by Degree of Urbanization 49
11. Methodology 50
12. Definitions 51
13. Appendix 54
14. About GlobalData 64
15. Disclaimer 65
16. Contact Us 66

List of Tables
Table 1: Volume share of Colombia in the global and Latin America Make-Up sector, 2011-2021 3
Table 2: Growth analysis by markets, 2016-2021 8
Table 3: Value analysis of the Eye Make-Up market by categories, 2011-2021 11
Table 4: Volume analysis of the Eye Make-Up market by categories, 2011-2021 11
Table 5: Value analysis of the Face Make-Up market by categories, 2011-2021 13
Table 6: Volume analysis of the Face Make-Up market by categories, 2011-2021 13
Table 7: Value analysis of the Lip Make-Up market by categories, 2011-2021 15
Table 8: Volume analysis of the Lip Make-Up market by categories, 2011-2021 15
Table 9: Brand Value - Make-Up sector, 2016 23
Table 10: Brand Value - the Eye Make-Up market, 2016 24
Table 11: Brand Value - the Face Make-Up market, 2016 26
Table 12: Brand Value - the Lip Make-Up market, 2016 28
Table 13: Brand Value - the Nail Make-Up market, 2016 30
Table 14: Consumption of Make-Up by gender and markets (Million Units, 2016) 46
Table 15: Consumption of Make-Up by age and markets (Million Units, 2016) 47
Table 16: Consumption of Make-Up by education and markets (Million Units, 2016) 48
Table 17: Consumption of Make-Up by degree of urbanization and markets (Million Units, 2016) 49
Table 18: Market Definitions 51
Table 19: Category Definitions 52
Table 20: Channel Definitions 53
Table 21: Market Value for Eye Make-Up - by category (COL$ Million), 2011-2021 54
Table 22: Market Value for Eye Make-Up - by category (US$ Million), 2011-2021 54
Table 23: Market Volume for Eye Make-Up - by category (Million Units), 2011-2021 55
Table 24: Market Value for Face Make-Up - by category (COL$ Million), 2011-2021 55
Table 25: Market Value for Face Make-Up - by category (US$ Million), 2011-2021 56
Table 26: Market Volume for Face Make-Up - by category (Million Units), 2011-2021 56
Table 27: Market Value for Lip Make-Up - by category (COL$ Million), 2011-2021 57
Table 28: Market Value for Lip Make-Up - by category (US$ Million), 2011-2021 57
Table 29: Market Volume for Lip Make-Up - by category (Million Units), 2011-2021 58
Table 30: Market Value for Nail Make-Up (COL$ Million), 2011-2021 58
Table 31: Market Value for Nail Make-Up (US$ Million), 2011-2021 58
Table 32: Market Volume for Nail Make-Up (Million Units), 2011-2021 59
Table 33: Make-Up Sales Distribution in Colombia - by Markets (COL$ Million), 2016 59
Table 34: Package Material (in Million pack units) 60
Table 35: Pack Type (in Million pack units) 60
Table 36: Closure Type (in Million pack units) 61
Table 37: Primary Outer Type (in Million pack units) 61
Table 38: Exchange Rates: (US$-COL$), 2011-2021 62
Table 39: GDP Per Capita (COL$), 2011-2016 62
Table 40: Population, 2011-2016 62
Table 41: Consumer Price Index, 2011-2016 62
Table 42: Age Profile (in Millions), 2016 63

List of Figures
Figure 1: Colombia compared to the top four countries in Latin America - market size, growth, and competitive landscape 4
Figure 2: Market size analysis by value and volume, Make-Up sector, 2011-2021 5
Figure 3: Per capita consumption in Colombia compared to global and Latin American average, 2011-2021 6
Figure 4: Value and volume growth analysis by markets, 2016-2021 7
Figure 5: Per capita consumption (by markets) in Colombia compared to the global and Latin American average, 2016 9
Figure 6: Value and volume growth analysis, Eye Make-Up market, 2011-2021 10
Figure 7: Value and volume growth analysis, Face Make-Up market, 2011-2021 12
Figure 8: Value and volume growth analysis, Lip Make-Up market, 2011-2021 14
Figure 9: Value and volume growth analysis, Nail Make-Up market, 2011-2021 16
Figure 10: Distribution channel share, Make-Up, 2011-2016 17
Figure 11: Distribution channel share, Eye Make-Up market, 2011-2016 18
Figure 12: Distribution channel share, Face Make-Up market, 2011-2016 19
Figure 13: Distribution channel share, Lip Make-Up market, 2011-2016 20
Figure 14: Distribution channel share, Nail Make-Up market, 2011-2016 21
Figure 15: Leading brands in the Colombian Make-Up sector, value share, 2016 22
Figure 16: Leading brands in the Eye Make-Up market, value share, 2016 24
Figure 17: Leading brands in the Face Make-Up market, value share, 2016 26
Figure 18: Leading brands in the Lip Make-Up market, value share, 2016 28
Figure 19: Leading brands in the Nail Make-Up market, value share, 2016 30
Figure 20: Packaging share and growth analysis by package material, 2011-2021 31
Figure 21: Use of package material by markets (in pack units), 2016 32
Figure 22: Packaging share and growth analysis by pack type, 2011-2021 33
Figure 23: Use of pack type by markets (in pack units), 2016 34
Figure 24: Packaging share and growth analysis by closure type, 2011-2021 35
Figure 25: Use of closure type by markets (in pack units), 2016 36
Figure 26: Packaging share and growth analysis by primary outer type, 2011-2021 37
Figure 27: Use of primary outer type by markets (in pack units), 2016 38
Figure 28: Relative comparison of countries based on PEST analysis 39
Figure 29: Colombias GDP per capita, 2011-2016 42
Figure 30: Population growth in Colombia, 2011-2016 43
Figure 31: Consumer Price Index, Colombia, 2010-2016 44
Figure 32: Age Profile, Colombia, 2016 45
Figure 33: Consumption of Make-Up by gender, Colombia, 2016 46
Figure 34: Consumption of Make-Up by age, Colombia, 2016 47
Figure 35: Consumption of Make-Up by education, Colombia, 2016 48
Figure 36: Consumption of Make-Up by degree of urbanization, Colombia, 2016 49
Figure 37: About GlobalData 64

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