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Consumer Trends and Market Outlook for the Hand Care Market in Russia to 2016

Published By :

BRICdata

Published Date : Jan 2013

Category :

Healthcare

No. of Pages : 60 Pages


Synopsis

The report provides in-depth market analysis, information and insights into the Russian hand care market, including:

  • Hand care market analysis by consumer segmentation, group value and trend influence
  • Consumption analysis by volume and segment in the Russian hand care market
  • Russian skin care market analysis by value and impact

Executive summary

Consumer Trends and Market Outlook for the Hand Care Market in Russia to 2016 is the result of Canadean/BRICdata’s extensive market research into the Hand Care market covering skincare consumption and consumer trends in Russia. It provides detailed segmentation of historic and future Hand Care market values, covering key categories and segments. It also provides essential data from these two integrated streams of research in order to provide both market and consumer insight at the product level for specific consumer groups. It is an essential tool for companies active across the Hand Care market and for new players considering entry into Russia’s Hand Care market.

Scope

This report provides a comprehensive analysis of the hand care market in Russia:

  • It provides historical values for the Russian hand care market for the report’s 2006–2011 review period and forecast figures for the 2011–2016 forecast period
  • It offers a detailed analysis of the key sub-segments in the Russian hand care market, along with market forecasts until 2016
  • It analyses consumption by volume and category in the Russian market for hand care products

Reasons to buy

  • Make strategic business decisions using historic and forecast market data related to the Russian hand care market and each sector within it
  • Understand consumer behavior, demand-side dynamics and key market trends within the Russian hand care market
  • Identify the growth opportunities and market dynamics within key product categories

Key highlights

  • Consumer Trends and Market Outlook for the Hand Care Market in Russia to 2016
  • provides detailed data on market dynamics in the Russian Hand Care category, providing marketers with the essential tools to understand both their own and their competitors’ position in the market and the information to accurately identify the areas where they want to compete in the future. This report brings together our research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics that account for Hand Care sales overall and to discover which areas will see growth in the coming years.
Table of contents

1 INTRODUCTION
1.1 What is this Report About?
1.2 Definitions
1.2.1 Consumer Trends
1.2.2 Consumer Groups and Legal Drinking Age Consumption (for Alcoholic Drinks coverage)
1.2.3 End Consumers
1.2.4 Volume Units and Aggregations
1.2.5 Exchange Rates
1.2.6 Population Profiles (for interpretation of tables and charts)
1.2.7 Large scale, international, program of online consumer surveys
1.2.8 Nationally Representative results (age, gender)
1.2.9 Parents answered on their children’s behalf
1.2.10 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.11 Integrated with industry calling and secondary research

2 RUSSIA SKINCARE MARKET ANALYSIS BY VALUE
2.1 Overall Skincare Market Value, 2006–16
2.2 Skincare Market Value Growth Dynamics
2.3 Skincare Market Value by Category, 2006–16
2.4 Skincare Market Value - Trends and Forecasts, 2006 Vs. 2011 Vs. 2016

3 RUSSIA HAND CARE MARKET ANALYSIS
3.1 Market Growth Dynamics- Hand Care, 2006–16
3.1.1 Hand Care Growth Dynamics (Volume Analysis), 2006–16
3.1.2 Hand Care Market Growth Dynamics by Value, 2006–16,
3.2 Hand Care Consumption Analysis, 2006–16
3.2.1 Hand Care Consumption by Volume, 2006–16
3.2.2 Hand Care Consumption by Segments, 2006–16
3.3 Hand Care Market Value Analysis, 2006–16
3.3.1 Hand Care Market by Value, 2006–16
3.3.2 Average Consumer Price/ Liter – Hand Care, 2006–16
3.3.3 Hand Care Market Value by Segments, 2006–16
3.4 Mass Hand Care Market Analysis, 2006–16
3.4.1 Mass Hand Care Market by Volume, 2006–16
3.4.2 Mass Hand Care Market by Value, 2006–16
3.5 Premium Hand Care Market Analysis, 2006–16
3.5.1 Premium Hand Care Market by Volume, 2006–16
3.5.2 Premium Hand Care Market by Value, 2006–16
3.6 Hand Care Market Volume Analysis by Brands, 2008-11
3.7 Hand Care Market Value by Distribution Channel, 2008-11

4 CONSUMER SEGMENTATION, GROUP VALUE AND TREND INFLUENCE
4.1 Cohort Groups and Skincare Market Value
4.1.1 Age Groups
4.1.2 Gender Groups
4.1.3 Location Groups
4.1.4 Education Achieved Groups
4.1.5 Wealth Groups
4.1.6 Busy Lives Groups
4.2 Hand Care: Cohort Groups and Market Value by Category
4.3 Body Care: Behavioral Trends and Market Value

5 CONSUMPTION ANALYSIS
5.1 Hand Care: Consumption Frequencies by Age and Gender
5.2 Hand Care: Consumer Profiles by Product Category
5.3 Hand Care: Skincare Brand Choice and Private Label Shares
5.4 Hand Care: Trend Drivers of Consumers\' Product Choices

6 CONSUMPTION IMPACT: MARKET VALUATION
6.1 Skincare Value Impact of Consumer Consumption Behavior
6.1.1 Market Value by Category
6.1.2 Market Volume by Category
6.2 Skincare Value Analysis by Category
6.2.1 Share by Category
6.2.2 Expenditure per Capita by Category
6.2.3 Expenditure per Household by Category
6.3 Skincare Volume Impact of Consumer Behavior Trends
6.3.1 Share by Category
6.3.2 Consumption per Capita by Category
6.3.3 Consumption per Household by Category

7 RETAILER CHOICE, SWITCHING AND CATEGORY SHARE OF ORGANIZED RETAIL
7.1 Retailer Share by Volume of Organized Retail
7.1.1 Russian Federation Skincare Retailer Shares by Volume of Organized Retail
7.2 Retail Share by Volume of Organized Retail - Hand Care

8 APPENDIX
8.1 About BRICdata
8.1.1 Areas of expertise
8.2 Methodology
8.3 Disclaimer

List of Table


Table 1: Volume Units for Skin Care Market
Table 2: Volume Units for the Skincare Market
Table 3: Foreign Exchange Rate – Ruble Vs. US$, 2011
Table 4: Russian Federation Survey Respondent Profile (weighted), 2011
Table 5: Russia Skincare Market Value (RUB m) and Growth (Y-o-Y), 2006–16
Table 6: Russia Skincare Market Value (USD m) and Growth (Y-o-Y), 2006–16
Table 7: Russia Skincare Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size - 2016, by market value (RUB m)
Table 8: Russia Skincare Market Value (RUB m) by Category, 2006–11
Table 9: Russia Skincare Market Value (RUB m) by Category, 2011–16
Table 10: Russia Skincare Market Value (USD m) by Category, 2006–11
Table 11: Russia Skincare Market Value (USD m) by Category, 2011–16
Table 12: Russia Skincare Market Value (RUB m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016
Table 13: Russia Skincare Market Value (USD m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016
Table 14: Russia Hand Care Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size (2016), by Volume (Liters m)
Table 15: Russia Hand Care Market Dynamics: past and future growth rates (2006–11 & 2011–16) and future market size 2016, by Value (RUB m)
Table 16: Russia Hand Care Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Table 17: Russia Hand Care Consumption (Liters m) by Segments, 2006–11
Table 18: Russia Hand Care Consumption (Liters m) by Segments, 2011–16
Table 19: Russia Hand Care Market Value (RUB m) and Growth (Y-o-Y), 2006–16
Table 20: Russia Hand Care Market Value (USD m) and Growth (Y-o-Y), 2006–16
Table 21: Russia Hand Care Average Consumer Price (RUB) and Growth (Y-o-Y), 2006–16
Table 22: Russia Hand Care Market Value (RUB m) by Segments, 2006–11
Table 23: Russia Hand Care Market Value (RUB m) by Segments, 2011–16
Table 24: Russia Hand Care Market Value (USD m) by Segments, 2006–11
Table 25: Russia Hand Care Market Value (USD m) by Segments, 2011–16
Table 26: Russia Mass Hand Care Market by Volume (Liters m), 2006–16
Table 27: Russia Mass Hand Care Market by Value (RUB m), 2006–16
Table 28: Russia Mass Hand Care Market by Value (USD m), 2006–16
Table 29: Russia Premium Hand Care Market by Volume (Liters m), 2006–16
Table 30: Russia Premium Hand Care Market by Value (RUB m), 2006–16
Table 31: Russia Premium Hand Care Market by Value (USD m), 2006–16
Table 32: Russia Hand Care Market Volume by Brands (Liters m), 2008–11
Table 33: Russia Hand Care Market Value by Distribution Channel (RUB m), 2008–11
Table 34: Russia Hand Care Market Value by Distribution Channel (USD m), 2008–11
Table 35: Russian Federation Skincare Value Share (%), by Age Groups, 2011
Table 36: Russian Federation Skincare Value Share (%), by Gender, 2011
Table 37: Russian Federation Skincare Value Share (%), by Urban and Rural Dwellers, 2011
Table 38: Russian Federation Skincare Value Share (%) by Education Level Achieved Groups, 2011
Table 39: Russian Federation Skincare Value Share (%) by Wealth Groups, 2011
Table 40: Russian Federation Skincare Value Share (%) by Busy Lives Groups, 2011
Table 41: Russian Federation Hand Care Consumer Group Share (% market value), 2011
Table 42: Russian Federation Total Body Care Value (Russian Ruble millions) and Value Share Influenced by Behavioral Trends, 2011
Table 43: Russian Federation Hand Care Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011
Table 44: Russian Federation Hand Care Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
Table 45: Russian Federation Hand Care Consumer Profiles (% consumers by sub-group), 2011
Table 46: Russian Federation Hand Care Survey-tracked Brand Shares by Volume (% Vol), 2011
Table 47: Russian Federation, Hand Care: Percentage of Consumers Stating that Specific Trends Influence Their Consumption, 2011
Table 48: Russian Federation Skincare Market Value (Russian Ruble million), by Category, 2011
Table 49: Russian Federation Skincare Market Value (US$ million), by Category, 2011
Table 50: Russian Federation Skincare Market Volume (Ltrs m), by Category, 2011
Table 51: Russian Federation Skincare Market Share (US$ million), by Category, 2011
Table 52: Russian Federation Skincare Expenditure Per Capita (Russian Ruble), by Category, 2011
Table 53: Russian Federation Skincare Expenditure Per Capita (US$), by Category, 2011
Table 54: Russian Federation Skincare Expenditure Per Household (Russian Ruble), by Category
Table 55: Russian Federation Skincare Expenditure Per Household (US$), by Category
Table 56: Russian Federation Skincare Market Volume Share (Ltrs m), by Category, 2011
Table 57: Russian Federation Skincare Consumption Per Capita (Ltrs m / Population m), by Category, 2011
Table 58: Russian Federation Skincare Consumption Per Household (Ltrs m / Households m), by Category, 2011
Table 59: Russian Federation Skincare Survey-tracked Retailer Shares by Volume of Organized Retail (% of Ltrs m), 2011
Table 60: Russian Federation Hand Care Survey-tracked Retailer Shares by Volume of Organized Retail (Ltrs m), 2011

List of Chart


Figure 1: Consumer Panel Report Methodology
Figure 2: Russia Skincare Market Value (RUB m) and Growth (Y-o-Y), 2006–16
Figure 3: Russia Skincare Market Dynamics, by Category, by Market Value 2006–16
Figure 4: Russia Skincare Market Value (RUB m) by Category, 2006–16
Figure 5: Russia Skincare Market Value (RUB m) by Category – Trends & Forecasts, 2006 Vs. 2011Vs. 2016
Figure 6: Russia Hand Care Market Growth Dynamics (Volume Analysis), 2006–16
Figure 7: Hand Care Market Growth Dynamics by Value, 2006–16
Figure 8: Russia Hand Care Consumption (Liters m) and Growth (Y-o-Y), 2006–16
Figure 9: Russia Hand Care Consumption (Liters m) by Segments, 2006–16
Figure 10: Russia Hand Care Market Value (RUB m) and Growth (Y-o-Y), 2006–16
Figure 11: Russia Hand Care Average Consumer Price (RUB) and Growth (Y-o-Y), 2006–16
Figure 12: Russia Hand Care Market Value (RUB m) by Segments, 2006–16
Figure 13: Russia Mass Hand Care Market by Volume (Liters m), 2006–16
Figure 14: Russia Mass Hand Care Market by Value (RUB m), 2006–16
Figure 15: Russia Premium Hand Care Market by Volume (Liters m), 2006–16
Figure 16: Russia Premium Hand Care Market by Value (RUB m), 2006–16
Figure 17: Russia Hand Care Market Volume by Brands (Liters m), 2008–11
Figure 18: Russia Hand Care Market Value by Distribution Channel (RUB m), 2008–11
Figure 19: Russian Federation Skincare Value Share (%), by Age Groups, 2011
Figure 20: Russian Federation Skincare Value Share (%), by Gender, 2011
Figure 21: Russian Federation Skincare Value Share (%), by Urban and Rural Dwellers, 2011
Figure 22: Russian Federation Skincare Value Share (%) by Education Level Achieved Groups, 2011
Figure 23: Russian Federation Skincare Value Share (%) by Wealth Groups, 2011
Figure 24: Russian Federation Skincare Value Share (%) by Busy Lives Groups, 2011
Figure 25: Russian Federation Hand Care Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011
Figure 26: Russian Federation Hand Care Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
Figure 27: Russian Federation Skincare Market Share (US$ million), by Category, 2011
Figure 28: Russian Federation Skincare Expenditure Per Capita (US$), by Category, 2011
Figure 29: Russian Federation Skincare Expenditure Per Household (US$), by Category
Figure 30: Russian Federation Skincare Survey-tracked Retailer Shares by Volume of Organized Retail (% of Ltrs m), 2011
Figure 31: Russian Federation Hand Care Survey-tracked Retailer Shares by Volume of Organized Retail (Ltrs m), 2011

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