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Burger and Chicken Restaurants - UK - August 2016

Published By :

Mintel

Published Date : Aug 2016

Category :

Hotels & Restaurants

No. of Pages : N/A

Burger and chicken restaurants will come under pressure as the population of 16-34s declines. Operators are branching out into gourmet concepts to keep their brands fresh and innovative. There is scope for restaurants to explore both high-speed and leisure experiences as a selling point.

OVERVIEW

EXECUTIVE SUMMARY

ISSUES AND INSIGHTS

THE MARKET – WHAT YOU NEED TO KNOW

SEGMENT PERFORMANCE, MARKET SIZE AND FORECAST

MARKET DRIVERS

KEY PLAYERS – WHAT YOU NEED TO KNOW

MARKET SHARE

LAUNCH ACTIVITY AND INNOVATION

ADVERTISING AND MARKETING ACTIVITY

BRAND RESEARCH

THE CONSUMER – WHAT YOU NEED KNOW

FAST FOOD USAGE HABITS

FREQUENCY OF USE OF FAST FOOD OUTLETS

ATTITUDES TOWARDS FAST FOOD RESTAURANTS

EXPECTATIONS FROM GOURMET BURGER VENUES

FAST FOOD MENU ENTICEMENTS

INTEREST IN HEALTHIER ALTERNATIVES AT FAST FOOD RESTAURANTS

APPENDIX – DATA SOURCES, ABBREVIATIONS AND SUPPORTING

INFORMATION

APPENDIX – MARKET SIZE AND FORECAST

APPENDIX – ADVERTISING AND MARKETING ACTIVITY

List of Table

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