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Changing Consumer Needs Drives Global non-alcoholic drinks Market

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Published on : Mar 16, 2016

Non-alcoholic drinks have become fad amongst both, the young and the old for several reasons. Also known as “virgin drinks”, non-alcoholic beverages are drinks that contain less than 0.5% alcoholic content. This market has witnessed a huge surge in the recent years due to rising disposable incomes, easy availability of products, and introduction of a wide range of flavors. The products available in the global non-alcoholic drinks market are bottled water, soft drinks, tea and coffee, juice, dairy drinks, and others. Geographically, this market is segmented into North America, Europe, Asia Pacific, and Rest of the World.

Growing Health-conscious Population to Drive Global Non-alcoholic Drinks Market
The global non-alcoholic beverages market is also being driven by changing needs of the consumers and a growing demand for non-alcoholic drinks due to growing health-conscious population. The growth of the construction industries, automotive sector, and business utilities is lending a good impetus to the per capita income, which is propelling the global non-alcoholic beverages market. 

North America is the Biggest Consumer of Non-alcoholic Drinks
Out of all the regions, North America is the largest consumer of non-alcoholic beverages, which is closely trailed by Asia Pacific. The increasing awareness about health and fitness is driving the demand for non-alcoholic drinks in the North American market. The non-alcoholic drinks market is also being propelled by rising obesity problem in the region. The introduction of diet drinks and zero-calorie beverages is also augmenting the market in North America.

Asia Pacific to Lead Global Non-alcoholic Drinks Market in Coming Years
Analysts predict that Asia Pacific market will also grow rapidly due to changing lifestyles of consumers. The emerging economies of China, India, and Singapore are expected to fuel this market in the coming years. Due to these reasons, the Asia Pacific non-alcoholic beverages market is expected to be the fastest growing market in the coming few years. Furthermore, efforts by companies such as Dr. Pepper Snapple Group, Inc., Calcol, Inc., Danone, Nestlé S.A., PepsiCo, Inc., and The Coca-Cola Company to develop products for the health-conscious consumers will further help this market grow on a global scale.