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Sporting Goods Markets in China

Published By :

Asia Market Information & Development Company

Published Date : Aug 2013

Category :

Retail

No. of Pages : 148


China\'s demand for sporting goods has grown at a fast pace in the past decade. In the next five years, both production and demand will continue to grow. This new study examines China\'s economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2002, 2007 and 2012) and long-term forecasts through 2017 and 2022 are presented. Major producers in China are profiled.
TABLE OF CONTENTS

I. INTRODUCTION
Report Scope and Methodology
Executive Summary

II. BUSINESS ENVIRONMENT
Economic Outlook
Key Economic Indicators 
Industrial Output
Population and Labor 
Foreign Investment 
Foreign Trade
Financial and Tax Regulations
Banking System and Regulations
Foreign Exchange 
Taxes, Tariff and Custom Duties

III. SPORTING GOODS INDUSTRY ASSESSMENTS
Sporting Goods Industry Structure
Market Size
Market Growth Drivers
Major Producer Facility Locations
Market Share of Key Producers
Labor Costs
Potential Entrants
Technology Development

IV.SPORTING GOODS PRODUCTION AND DEMAND
Overview
Sporting Goods Production and Demand 
Footwear
Apparel
Fitness Equipments 
Golf
Team Sports
Bikes
Camping
Fishing
Other Sporting Goods
Pricing Trends

V. SPORTING GOODS CONSUMPTION BY MARKET 
Sporting Goods Markets Outlook Overview
Chinese Retail Market Trends
Population Trends by Age Group
Consumer Income Trends
Consumer Spending Trends
Sporting Goods Demand by Region
Northeast
North
Southeast
Southwest
Northwest

VI. MARKETING STRATEGIES
Distribution System in China
China\'s Distribution System 
Sporting Goods Distribution Channels
Transportation and Freight Infrastructure
Communications
Market Entry Channels
Exporting to China 
Export Market Overview
Chinese Trading Practice
Trading Companies
Import Restrictions in China
Technology Licensing
Technology Licensing Overview
Intellectual Property Protection
Joint Venture
Joint Venture Overview
Advantages and Disadvantages
Wholly Owned Enterprises
Foreign Wholly Owned Enterprises Overview
Advantages and Disadvantages
Other Market Entry Channels
Setting up Sales Offices
Selling to China through Attending Trade Fairs
Contacting Chinese Companies
Advertising
Market Entry Strategies
Understanding Differences
Business Practice Differences
Knowledge of Regulations and Restrictions
Dealing with Governments
 
VII. SPORTING GOODS PRODUCER DIRECTORY
Sporting Goods Producer Profiles
Distributors 

List of Table


I. INTRODUCTION
Economic Outlook Summary
Sporting Goods Supply and Demand Summary

II. BUSINESS ENVIRONMENT
Key Economic Indicators 
Industrial Output
Population and Labor Force Trends
Foreign Investment and Loans
Foreign Trade
Key Commodity Exports from China
China’s Exports to its Leading Trade Partners
Key Commodity Imports into China
China’s Imports from Its Leading Trade Partners

III. SPORTING GOODS INDUSTRY ASSESSMENTS
Major Producer Facility Locations
Market Share of Key Producers

IV. SPORTING GOODS PRODUCTION AND DEMAND
Total Interior Decorative Products Sales and Demand
Sporting Goods Sales and Demand
Footwear
Apparel
Fitness Equipments 
Golf
Team Sports
Bikes
Camping
Fishing
Other Sporting Goods

V. SPORTING GOODS CONSUMPTION BY MARKET 
Total Interior Decorative Products Consumption by Market
Chinese Retail Market Trends
Population Trends by Age Group
Consumer Income Trends
Consumer Spending Trends
Sporting Goods Demand by Region
Northeast
North
Southeast
Southwest
Northwest

List of Chart


Sporting Goods Supply and Demand Summary
China\'s GDP and Industrial Output
Population Trends
Industrial Output by Ownership
Foreign Investments and Loans

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