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Quarterly Beverage Tracker - Third Quarter 2016 Greece

Published By :

Canadean

Published Date : Nov 2016

Category :

Beverages

No. of Pages : 26 Pages

Summary
Greece has generally favorable weather conditions despite increased rainfall. Soft drinks declined compared with Q3-15, driven in particular by heavier losses in iced/RTD coffee drinks, sports drinks, packaged water, juice, squash/syrups and nectars and more subdued losses in iced/RTD tea drinks, still drinks, flavored water and carbonates, while energy drinks continued to record growth. Sales of alcoholic drinks declined during the quarter; fortified wine, FABs and spirits continued to face losses. Wine and beer recorded more subdued losses, while cider continued its growth.

Key Findings
- PL products performed below the market in all soft drinks categories.

- Packaged juice remains a premium category, which is not perceived as a necessity.

- Packaged water consumption declined as a result of reduced consumer spending, owing to high unemployment and increased taxation.

- Consumers continued to cut back their expenditure, especially on non-staple, premium-priced categories, such as iced/RTD tea drinks.


Synopsis
Canadeans Greece Quarterly Beverage Tracker Q3-16 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

- Topline consumption volumes for Q3-2016 vs Q3-2015, moving annual totals (MAT) and latest 2016 forecasts for all beverage categories

- Carbonates consumption data for Q3-2016 vs Q3-2015, moving annual totals (MAT) and latest 2016 forecasts split by regular vs low calorie, and key flavor

- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

- Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavor, pack type/size, retail price and selected product shots)

- Update on important soft drinks corporate activity

- Our Q3 special focus update on the latest trends in soft drinks flavors and innovation


Reasons To Buy
- Gain an in-depth understanding of the most up-to-date trends in the Greece beverage industry to support and enhance your strategic planning

- Investigate the latest quarterly and emerging annual trends in Greece to back your marketing initiatives

- Analyze the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

- View a selection of the key quarterly new soft drinks product launches and identify competitor activity

- Access a quarterly Special Focus on a current industry hot topic offering qualitative insight from local consultants to determine opportunities for product innovation


Table of Contents
1.1 At A Glance
1.2 Impact Of The Economic Situation
1.3 Highlights
1.4 Market Drivers
1.5 Market Trends
1.6 Soft Drinks
1.6.1 Packaged Water
1.6.2 Bulk/HOD Water
1.6.3 Carbonates
1.6.4 Flavored Water
1.6.5 Juice
1.6.6 Nectars
1.6.7 Still Drinks
1.6.8 Squash/Syrups
1.6.9 Iced/RTD Tea Drinks
1.6.10 Iced/RTD Coffee Drinks
1.6.11 Sports Drinks
1.6.12 Energy Drinks
1.7 Alcoholic Drinks
1.7.1 Alcoholic Drinks
1.8 Dairy Drinks
1.8.1 Dairy Drinks
1.9 Hot Beverages
1.9.1 Hot Beverages
1.1 Soft Drinks Quarterly Update
1.10.1 Distribution News
1.11 New Products & Photo Shots
1.12 Focus On Soft Drinks Flavor Trends & Innovation
1.13 Data Tables


List of Tables
Table 1: Greece at a Glance - Quarterly Performance and Latest Forecast
Table 2: Impact Of The Economic Situation
Table 3: Commercial Beverage Market Trends - Million Liters, 2015-2016F
Table 4: Commercial Beverage Market Trends - Million Unit Cases, 2015-2016F
Table 5: Soft Drinks Market Trends - Million Liters, 2015-2016F
Table 6: Soft Drinks Market Trends - Million Unit Cases, 2015-2016F
Table 7: Carbonates Market Trends - Million Liters, 2015-2016F
Table 8: Carbonates Market Trends - Million Unit Cases, 2015-2016F


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