866-997-4948(US-Canada Toll Free)

Quarterly Beverage Tracker Fourth Quarter 2015: Italy Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages

Published By :

Canadean

Published Date : Feb 2016

Category :

Beverages

No. of Pages : 34 Pages

Summary
In Q4-15, sales of soft drinks overall grew compared to a year ago with packaged water playing a key role, however a number of categories registered a decline. Wines benefited from increased consumer spending during the Christmas period. Increased consumer confidence benefited drinking yogurt consumption.

Key Findings
There is a trend towards higher quality specialty and craft beer

White milk has experienced a decrease in ambient white milk consumption

Commercial customers are an important market for water coolers

Herbal and fruit infusions gained share, they benefited from a new advertising campaign

Synopsis
Canadeans Italy Quarterly Beverage Tracker Q4-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Topline consumption volumes for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts for all beverage categories

Carbonates consumption data for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts split by regular vs low calorie, and key flavour

An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016

Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

Update on important soft drinks corporate activity

Quarterly selected retail price movements for key brands by category covering the most recent five quarters

Our Q4 special focus update on the latest trends in functional and flavoured waters

ReasonsToBuy
Gain an in-depth understanding of the most up-to-date trends in the Italy beverage industry to support and enhance your strategic planning

Investigate the latest quarterly and emerging annual trends in Italy to back your marketing initiatives

Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

View a selection of the key quarterly new soft drinks product launches and identify competitor activity

Access a quarterly Special Focus on a current industry hot topic offering qualitative insight from local consultants to determine opportunities for product innovation
Table of Contents
1.1At A Glance
1.2Impact Of The Economic Situation
1.3Highlights
1.4Market Drivers
1.5Market Trends
1.6Soft Drinks
1.6.1Packaged Water
1.6.2Bulk/HOD Water
1.6.3Carbonates
1.6.4Juice
1.6.5Nectars
1.6.6Still Drinks
1.6.7Squash/Syrups
1.6.8Iced/RTD Tea Drinks
1.6.9Iced/RTD Coffee Drinks
1.6.10Sports Drinks
1.6.11Energy Drinks
1.7Alcoholic Drinks
1.7.1Beer
1.7.2Cider
1.7.3Spirits
1.7.4Wines
1.7.5Other Alcoholic Drinks
1.8Dairy Drinks
1.8.1White Milk
1.8.2Cultured Dairy Drinks
1.8.3Flavored Milk
1.8.4Other Liquid Dairy
1.8.5Soymilk
1.8.6Grain, Nut, Rice and Seed Milk Alternative Drinks
1.9Hot Beverages
1.9.1Hot Tea
1.9.2Hot Coffee
1.10 Soft Drinks Quarterly Update
1.10.1Industry News
1.10.2Distribution News
1.10.3Packaging/Legislation News
1.11 New Products & Photo Shots
1.12 Focus On Flavoured & Functional Waters
1.13 Data Tables
1.14 Pricing Tables

List of Tables
Table 1: Italy at a Glance - Quarterly Performance and Latest Forecast
Table 2: Impact Of The Economic Situation
Table 3: Functional & Flavored Waters, 2013-2015F
Table 4: Commercial Beverage Market Trends - Million Liters, 2015P-2016F
Table 5: Commercial Beverage Market Trends - Million Unit Cases, 2015P-2016F
Table 6: Soft Drinks Market Trends - Million Liters, 2015P-2016F
Table 7: Soft Drinks Market Trends - Million Unit Cases, 2015P-2016F
Table 8: Carbonates Market Trends - Million Liters, 2015P-2016F
Table 9: Carbonates Market Trends - Million Unit Cases, 2015P-2016F
Table 10: Selected Retail Price Movements, 2015-2016

Make an enquiry before buying this Report

Please fill the enquiry form below.

  • Full Name *
  • Your Email *
  • Job Title
  • Company *
  • Phone No. * (Pls. Affix Country Code)
  • Message
  • Security Code *

Upcoming Reports

  • Consumer and Market Insights: Soup Market in Israel

    The Soup market in Israel is forecast to register higher growth in both value and volume terms during 2014-2019 when compared to 2009-2014. Dried Soup (mixes) is the leading category by volume sales and is expected to gain maximum market share in value terms during 2014-2019. Hypermarkets & Supermarkets is the leading distribution channel in Israel’s Food market. Flexible packaging is the most widely used packaging material and Prize of...