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Published on : Apr 04, 2016

ALBANY, New York, April 04, 2016 – The report includes a detailed segmentation of the market in terms of geography and elucidates key market elements on a regional as well as global basis. The report, titled “Global Frozen Yogurt Market 2016-2020,” states that the market will expand at an exponential CAGR of more than 20% over the report’s forecast period. Rising awareness about the numerous health benefits of the low-fat, low-calorie, and high-nutrient dessert option and its high resemblance with ice-cream are making it more preferable among the increasingly calorie-conscious global population.

The report states that the emergence of organized retailing will have a positive impact on the overall development of the global frozen yogurt market, especially in the developing parts of the globe. The report also gives a detailed overview of the factors that will restrain the overall growth of the market over the report’s forecast period and the major trends that will impact consumer preferences.

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On the basis of geography, the report segments the global frozen yogurt market into Europe, the Americas, MEA, and APAC. Of these, the Americas dominated in 2015, accounting for over 86% of the global market. Looking at the steady rise of several frozen yogurt franchises in the Americas, the market for frozen yogurt is projected to see steady growth in the region over the report’s forecast period as well. The high and rising population of health-conscious people in the region is also one of the most prominent factors driving the increased demand for frozen yogurt. Moreover, the emergence of self-serve frozen yogurt shops in the region is expected to further boost the overall growth prospects of the frozen yogurt market in the region.

The report states that the global market for frozen yogurt is highly dynamic in nature and is most prominently driven by the changing demand and preferences of consumers around the world. The market is also highly fragmented due to the presence of a large number of small- and large-scale companies. Companies in the global frozen yogurt market compete in terms of innovation, pricing, product variety, service, distribution channels, and reputation. It is thus imperative for companies in the market to distinguish their offerings via innovations and unique value proposition to survive in the market.

Some of the major vendors in the market are Menchie’s, Red Mango, Pinkberry, Yogurtland, TCBY, Coolicious, FroYoWorld, Country Fresh, Marble Slab Creamery, 16 Handles, Amul, Cold Stone Creamery, Forever Yogurt, Ben & Jerry's Homemade, ConAgra (Healthy Choice), Häagen-Dasz, Golden Spoon, The Fuzzy Peach, Maynard's, U-Swirl, Yogo Factory, Yogaberry, Yogurt Mountain, Yogurberry, Wells Enterprises, and Off the Wall.

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