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Published on : Dec 28, 2016

ALBANY, NY, Dec 28, 2016: The report is a comprehensive analysis of key drivers and growth inhibitors. It includes the market forecasts for the coming years, by taking into account the current and past status of the market. Key trends shaping the global enterprise mobility management market are analyzed and so are opportunities, which are expected to shape the market’s future. The report segments the global enterprise mobility management market on the basis of key criteria and highlights the leading segment and also the segment witnessing a sluggish growth. The fastest growing segment is also pointed out. This information is extremely useful and can be used by investors to strategically make decisions, resulting in profits for their businesses.

The demand for enterprise mobility management (EMM) is increasing from the IT sector, which is currently facing challenges owing to the introduction of loosely coupled mobile devices and a shift towards using native applications. The introduction of cloud technology and the subsequent shift of applications to cloud are fueling the demand for enterprise mobility management. The use of EMM makes decision making abilities real time and thus, improves operational efficiency. It enables businesses in the secure management of any mobile device so as to achieve high productivity and employee satisfaction. Some of the solutions provided by EMM, driving their demand include, mobile application management (MAM), mobile content management (MCM), and bring your device (BYOD), and mobile device management (MDM). 

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Enterprise mobility management has become important for employees across verticals as employees work from home or need to travel from time to time for business tours. The demand for EMM is increasing as it enables organizations to work from anywhere, using any device. Further, the use of EMM in oil and gas industries will boost the market’s growth. Another important factor encouraging the growth of the market includes initiatives taken by government to improve internet services. This is especially true for Asia Pacific, where the number of internet subscribers is growing rapidly. This makes Asia Pacific a lucrative market for enterprise mobility management vendors. However, North America is the largest market for EMM.

However, the liability of bring your own device poses a challenge. Also, the high cost, high security, and enhanced support required for the deployment of these solutions in the BYOD environment are expected to create problems. There exists a big challenge to EMM vendors as mobile ecosystems have gone beyond the use of mobiles and smartphones, to make use of smart sensors and wearable across industries. On a positive note, this is expected to create opportunities for vendors in the EMM market to come up with the best of business models and solutions. 

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