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Published on : May 13, 2016

Albany, New York May 13, 2016 – As Mauricio Macri swore in as the Argentinian president in November 2014, an optimistic investment environment was ushered in the country in general, and the media and telecom sector in particular. New regulatory amendments aimed at modernizing the media and telecom sector were introduced. These regulations were aimed at propelling competition and growth in the market. 

A recent analysis, titled “Argentina: New Regulatory Framework and Recent M&A Activity Will Boost Competition in Telecom and Media Markets” included in the repository of ResearchMoz.us presents insights into the development status of the telecom and media markets in Argentina following Mauricio Macri taking the helm as the president.  

The report projects that between 2015 and 2020, the service revenue incurred on telecom and pay-TV will plummet at a CAGR of -5.1% in terms of the U.S. dollars due to the progressive decline of the Argentinian peso during the aforementioned forecast period. However, in terms of the local currency, double-digit inflation will boost nominal revenue at a CAGR of 12.1%, aided by the rising demand for mobile and fixed data services. 

As per the findings of the report, the telecom and pay-tv market in Argentina generated approximately US$13.3 bn in service revenue in 2015. This shows an increase by 2.9% from the revenue generated in 2014. Data services and mobile voice services were the prime contributors to the revenue, accounting for a share of 54.4% in 2015, trailed by the pay-tv segment, which held 18.7% of the aforementioned service revenue. 

Compiled with exhaustive research, the report presents in-depth analysis of the factors driving and restraining the growth exhibited by the telecom and media markets in Argentina post 2014. To update the industry stakeholders about the prevailing dynamics, the report also provides an executive-level snapshot of the competition in the market. 

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According to the report, telecom incumbents Telecom Argentina and Telefónica/Movistar accounted for about 53% of the overall revenue generated by the telecom and pay-tv services in 2015. However, their combined share has been reducing progressively over the last couple of years, mainly due to the rising contribution by cable operator Cablevisión Fibertel. 

With the implementation of the new telecom regulations in the country, the competition among the top three players in the telecom and media market is likely to intensify as Telecom and Telefonica enter the market for pay-tv, and Cablevisión Fibertel ventures into the mobile telecom market. 

The report states that Argentina closed with 63.5 million active subscriptions in 2015 and a penetration rate of 147.3%. It projects the mobile subscriber base in Argentina to continue to grow during 2015-2020 at a CAGR of 3.8%. In 2015, the broadband penetration in Argentina stood at 18.4%, above the average of 11.6% posted by Latin America. By the end of 2020, the report forecasts broadband penetration in Argentina to reach 25%. 

The report therefore studies the present dynamics of the telecom and media markets in Argentina and presents insights into the key indicators up to 2020. 

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