ResearchMoz

Mobile Commerce 2014

Mind Commerce Publishing
Published Date » 2014-01-31
No. Of Pages » 146
 Engaging in commerce while mobile/wireless involves new technologies, services, and business models. It is quite different from traditional e-commerce.  Smartphones, wireless tablets, phablets, wearable wireless, and other mobile devices impose very different constraints than desktop computers.  The ecosystem and value chain for mobile commerce is unique and evolving in a different manner than e-commerce as a whole. 
   
 Mobile commerce has experienced an explosion of new applications, services, and vendors during 2013.  We see this trend accelerating in 2014 and beyond as solutions to optimize mobile payments, banking, shopping, and integrated advertising/commerce are deployed. 
   
 The report Mobile Commerce 2014 provides analysis of key technologies,...
Table of Contents:
 
1 Introduction 8
1.1 Executive Summary 8
1.2 Topics Covered 9
1.3 Key Findings 10
1.4 Key Questions Answered 10
1.5 Target Audience 11
1.6 Companies Mentioned 12

2 Mobile Commerce Overview 14
2.1 Mobile Commerce Applications 15
2.1.1 Mobile Money Transfer 16
2.1.2 Mobile ATM 17
2.1.3 Mobile Ticketing 17
2.1.4 Mobile Vouchers, coupons and Loyalty Cards  17
2.1.5 Content Purchasing 17
2.1.6 Information Services 18
2.1.7 Mobile Banking 19
2.1.8 Mobile Brokerage  19
2.1.9 Mobile Online Auctions 19
2.1.10 Physical Goods Purchasing 19
2.1.11 In Application Mobile Payments 20
2.1.12 Mobile Advertising 20
2.2 Mobile Commerce and Location Based Services 21
2.3 Mobile Commerce Social Selling 22
2.4 Mobile Commerce Challenges 23
2.5 Mobile Commerce Security 25
2.5.1 Elliptic Curve Cryptography (ECC) 28
2.5.2 Digital Certificates and Digital Signature 30
2.5.3 Wireless LAN (WLAN) Security 30
2.6 Mobile Commerce Technologies 36
2.6.1 Mobile Client Device Technologies and Issues 38
2.6.2 Communications Infrastructure Technologies and Issues 38
2.6.3 Local Area Network Technologies 39
2.7 Mobile Commerce Applications Analysis 39
2.7.1 The use of HTML5  40
2.7.2 Hyper Mobile Commerce Applications 44
2.7.3 Mobile OS Challenges to the M-commerce Applications 48
2.8 Mobile Commerce Vendors who are using HTML5 in their Solutions 50
2.8.1 Usablenet Services 50
2.8.2 Usablenet SWOT 51
2.8.3 Sevenval 52
2.8.4 Moovweb 53

3 Mobile Commerce Trends 2014-2019 54
3.1 Consumer Behaviour in Online Purchasing 54
3.2 Location Services and Mobile Commerce Sales 55
3.3 Social Selling 57
3.4 The use of Phablets 61
3.4.1 Case Study: Tablets vs. Mobile Devices in M-commerce 62

4 Virtual Goods and Mobile Commerce  65
4.1 Virtual Products 65
4.1.1 Music Purchases 66
4.1.2 Applications Purchases 66
4.1.3 Online Games Virtual Goods Purchases 68
4.2 Mobile Ticketing Market Analysis 69

5 Mobile Commerce Payment Systems  72
5.1 Mobile Payment Overview 72
5.1.1 Payment Lifecycle 74
5.1.2 PayPal 75
5.1.3 Serve By American Express 76
5.1.4 V.Me Payments 77

6 Mobile Commerce Market Analysis 2014-2019 79
6.1 Mobile Commerce Roadmap 79
6.1.1 Mobile Commerce in 2010-2012 79
6.1.1.1 Mobile Commerce in 2013-2014 80
6.2 Mobile Commerce Growth Drivers 80
6.3 Government Role in Mobile Commerce and Interaction 81
6.4 Smartphone Shoppers and Tablets Globally 84
6.4.1 Mind Commerce Case Study: Purchasing through Mobile and Tablets on Social networks 85
6.4.2 Used Mobile Payments through M-commerce Applications 86
6.5 Mobile Commerce Usage By country 87
6.5.1 US 87
6.5.2 Europe 88
6.5.3 Asia 89
6.6 Carriers Share of Mobile Commerce 90
6.6.1 Direct Carriers Billing Market 93
6.6.2 Profit Margin for Carriers from Mobile Commerce Applications 93
6.6.3 Carriers Products Online Ads in Mobile Commerce 94

7 Mobile Commerce Vendors Analysis 96
7.1 Major Vendors 98
7.2 Digby  98
7.2.1 Digby Local-point Mobile Platform 100
7.2.2 Digby SWOT Analysis 100
7.3 Usablenet 102
7.3.1 Usablenet SWOT 103
7.4 Start-up M-commerce Vendors 104
7.5 Sevenval 104
7.6 Netbiscuits 104
7.7 Global Bay 105
7.8 Endec 106
7.9 Unbound Commerce  106
7.10 Branding Brand 107
7.11 Kony Solutions 108
7.12 No Need 4 Mirrors 108
7.13 Mobile Commerce Vendors Ranking 109
7.14 Vendor Ranking Based on Number of Clients 111

8 Mobile Commerce and Big Data 112
8.1 Big Data Impact on the M-Commerce Industry 113
8.1.1 Big Data and Mobile Commerce/Marketing 114
8.1.2 Big Data in Near Field Communication 117

9 Mobile Commerce in Virtual and Augmented Reality 120
9.1 Market Assessment of the use of AR in M-commerce Applications 120
9.1.1 AR in Commerce Market 2013-2016 121
9.1.2 The Penetration of AR Applications in 2013 121
9.1.3 AR and M-commerce Trends 123
9.1.4 Case Study: AR in Commerce and Advertising  124
9.2 SWOT Analysis for Wearable AR Devices in M-commerce 125

10 Mobile Commerce and Shopping 127
10.1 Mobile Checkout 127
10.1.1 Keep Form Filling To Bare Minimum 127
10.1.2 Organize the Checkout into Stages 128
10.1.3 Add Progress Step Links or Back Buttons 129
10.1.4 Utilize Familiar Mobile UI Elements 129
10.1.5 Enable Guest Checkouts 129
10.1.6 Offer Quick Payment Options 129
10.1.7 Remove Distractions 130
10.1.8 Provide Security Reassurances 130
10.1.9 Take Advantage of Geolocation 130
10.1.10 Keep It Lightweight 131
10.2 Combatting the "Showrooming" Issue 132
10.2.1 Consumers Are in Control  134
10.2.2 Comparison Shopping 134
10.2.3 Which Products are Vulnerable to Showrooming?  135
10.2.4 White Goods  135
10.2.5 Gray Area Products 135
10.2.6 Clothes and Accessories 136
10.2.7 Mobile Is Both a Curse and a Cure for Showrooming 136
10.2.8 Where Are People Using The Mobiles? 137
10.2.9 Mobile Influence 137
10.3 Increase in Showrooming Habits 139
10.4 Strategies and Solutions to Defeat "Showrooming" 140
10.4.1 Mobile coupons: In-store shopping 140
10.4.2 QR Codes 2.0  141
10.4.3 Leverage online to in-store 142
10.4.4 Leverage Your Ecommerce Site to Drive In-Store Sales 143
10.4.5 Ways to use the Web to Store Approach: 143
10.4.6 Leverage Your Offline Consumer Experiences Online 144

List of Tables


List of Figures


Figure 1 Major WLAN standards 32
Figure 2 Mobile OS Market Share 49
Figure 3 Use of Mobile Devices in searching for Products 56
Figure 4 Facebook vs. Google+ in Social Selling 58
Figure 5 Location Based Advertising Business Model 60
Figure 6 Phablets 62
Figure 7 US M-commerce market 2014-2019 88
Figure 8 Europe M-commerce market 2014-2019 89
Figure 9 Asia M-commerce market 2014-2019  90
Figure 10 M-commerce Vendors based on Market Share 111
Figure 11 M-commerce Vendors based on Number of Clients  111
Figure 12 Big Data and Mobile Commerce 115
Figure 13 Visualize the Checkout Process 128
Figure 14 Mobile Checkout 131
Figure 15 Showrooming 133
Figure 16 Venues where People use Mobile 137
Figure 17 Mobile Retail Category by Platform 139
Figure 18 Showrooming Habits 140

Upcoming Reports:

Harvesting Machinery Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019
By - Transparency Market Research
Harvesting machinery is used to gather mature crops from the farmland. These machines perform various actions such as cutting, winnowing and threshing concurrently. Harvesting machinery is mostly used for agricultural purposes. They can be broadly classified into machines such as tree crop, root crop, row crop, grain & seed crop and hay & silage. Harvesting machines such as crushers, choppers and balers are used to control population of weeds. They are extensively used for the cultivation of silages. Increased demand for rising harvesting machinery in order to improve...
Greece: market of plastic carboys, bottles and flasks
By - Williams and Marshal Strategy
rs, influencing its development. Last but not least, the report presents a general overview of the economy of Greece in 2008-2012 and a forecast for its development in the medium term. The report on the plastic carboys, bottles and flasks market in Greece includes: Analysis and dynamics of the economy of Greece; Forecast for the development of the economy of Greece; Analysis and forecast of market volume and dynamics; Volume, dynamics and analysis of domestic production; Characteristics of market structure (by origin, by types of products, etc.); Analysis of price level and...
Signal Generators Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2012 - 2018
By - Transparency Market Research
A signal generator is an electronic device that generates electronic signals of known oscillating voltages to test electronic instruments. Some of the factors driving the growth of this market are increasing demand for signal generators with greater precision, advanced features, and functionality of electronic devices.   Signal generators are usually used for troubleshooting and of electronic or electroacoustic devices. Electronic instrument makers with strong system capabilities are in better position to provide such equipments integrated with advanced features and...

Research Assistance

We will be happy to help you find what you need.
Please call us or write us:

866-997-4948 (Us-Canada Toll Free)
Tel: +1-518-618-1030
Email: sales@researchmoz.us
Select License type:

Share this report

Related News

Illinois Voicing for Funds to Promote Clean Energy Plants
Mar 26, 2015  
The advocates of renewable energy has been voicing for overhaul of the Illinois’s clean energy law for several years in a row. Refurbishing the law would entail a release of over $100 million that was collected as ratepayer charges that they can invest on payment for new solar and wind projects. However, the proponents could not help the cause and now it seems that the state is...
Michigan To Capitalize on Clean and Local Energy
Mar 26, 2015  
For years now Americans have been campaigning to promote “eat locally and shop locally” culture. Inspired from the drive, Michiganders have got on board the plan to locally harness the energy to power their lives.  It will be very interesting to see how Gov. Rick Snyder’s vision of “no-regret energy future”, which has its key focus on curbing the...
Noble Energy Pulls Out from Ruth C License Exploration
Mar 26, 2015  
Citing issues related to “regulatory uncertainty”, in the energy and gas sector of Israel, the Houston-based company named Noble Energy forwent with its permit for operation in the Ruth C exploration license, as reported by Tel Aviv Stock Exchange on Thursday.  The Ruth C license zone is located off the Haifa coast, to the east of the larger Tamar basin. Energy reserve...
Leaders Go Back to School to Motive Students to Join the Construction Industry
Mar 26, 2015  
The housing sector is facing a major shortage in UK as the region suffers from lack of skilled construction workers. Amidst this crisis, two of the industry leaders are touring schools to encourage students to be a part of the industry which so desperately needs them. According to the Construction Industry Training Board, UK needs a workforce of 180,000 or more with adequate skill sets...
Israel Freezes Construction of 1,500 New Housing Units
Mar 26, 2015  
Israel has scrapped the plan to build 1,500 new housing units in East Jerusalem. The decision comes despite Prime Minister Benjamin Netanyahu's announcement to continue construction regardless of international pressure. East Jerusalem is the neighboring region of Har Homa, a little beyond the Green Line.  From the looks of it, the construction plan in Har Homa seems to have been...