ResearchMoz

Insight Report: Best Practice in the Reward Credit Card Sector

Timetric
Published Date » 2014-06-13
No. Of Pages » 74
   
  Synopsis    The report provides insights into reward credit cards offered to customers in key markets:    
 
 It provides a global snapshot of current market dynamics for reward credit cards and their future outlook. 
 It provides insights into the key factors driving increased focus on rewards and loyalty programs. 
 It provides insights into best practices and key strategies adopted by card issuers in key card markets. 
 It provides information on value-added features offered by different types of credit card to attract customers. 
 It provides case examples which highlight the successful implementation of best practices and strategies in key markets. 
 
  Executive summary   Banks are increasingly using rewards and loyalty programs as a tool for maintaining...
Table of content

1 Executive Summary

2 Global Reward Credit Card Sector Dynamics
2.1 Industry Snapshot and Future Outlook
2.2 Key Trends and Drivers
2.2.1 Emerging trends
2.2.2 Market drivers

3 Reward Credit Cards in Key Markets
3.1 The US
3.1.1 Market potential – credit card market size
3.1.2 Product comparison
3.1.3 Strategies
3.2 Canada
3.2.1 Market potential – credit card market size
3.2.2 Product comparison
3.2.3 Strategies
3.3 The UK
3.3.1 Market potential – credit card market size
3.3.2 Product comparison
3.3.3 Strategies
3.4 Germany
3.4.1 Market potential – credit card market size
3.4.2 Product comparison
3.4.3 Strategies
3.5 Australia
3.5.1 Market potential – credit card market size
3.5.2 Product comparison
3.5.3 Strategies
3.6 South Korea
3.6.1 Market potential – credit card market size
3.6.2 Product comparison
3.6.3 Strategies

4 Best Practices and Case Studies
4.1 Best Practice
4.1.1 Partnerships with merchants and service providers
4.1.2 Product segmentation and rebranding to offer simplified products
4.1.3 Redefining pricing based on nature of banking relationship
4.1.4 Customer engagement using social media
4.2 Case Studies
4.2.1 Branding strategy – Hyundai Card’s use of letter and number cards
4.2.2 Customer engagement – BMO using promotions and digital channels to increase card sales
4.2.3 Customer segmentation – Amex offering different cards to target wider customer base
4.2.4 Lowering cost – Citibank offering rewards through mobile app

5 Appendix
5.1 Methodology
5.2 Contact Timetric
5.3 About Timetric
5.4 Timetric’s Services
5.5 Disclaimer

List of Tables


Table 1: Reward Credit Cards – Current Development and Future Outlook
Table 2: Outbound Business or Leisure Trips (Million)
Table 3: Social Media in Retail Banking Functions
Table 4: The US – Credit Cards in Circulation (Million), 2009–2018
Table 5: Cashback Credit Cards in the US
Table 6: Shopping Reward Point Credit Cards in the US
Table 7: Travel Reward Point Credit Cards in the US
Table 8: Canada – Credit Cards in Circulation (Million), 2009–2018
Table 9: Cashback Credit Cards in Canada
Table 10: Shopping Reward Point Credit Cards in Canada
Table 11: Travel Reward Point Credit Cards in Canada
Table 12: The UK – Credit Cards in Circulation (Million), 2009–2018
Table 13: Cashback Credit Cards in the UK
Table 14: Shopping Reward Point Credit Cards in the UK
Table 15: Travel Reward Point Credit Cards in the UK
Table 16: Germany – Credit Cards in Circulation (Million), 2009–2018
Table 17: Discount and Cashback Credit Cards in Germany
Table 18: Shopping Reward Point Credit Cards in Germany
Table 19: Travel Reward Point Credit Cards in Germany
Table 20: Australia – Credit Cards in Circulation (Million), 2009–2018
Table 21: Shopping Reward Credit Cards in Australia
Table 22: Travel Reward credit cards in Australia
Table 23: South Korea – Credit Cards in Circulation (Million), 2009–2018
Table 24: Discount and Cashback Credit Cards in South Korea
Table 25: Shopping Reward Point Credit Cards in South Korea
Table 26: Travel Reward Point Credit Cards in South Korea
Table 27: Amex – Credit Cards Offered

List of Figures


Figure 1: Rewards Credit Cards – Issuer Focus by Category
Figure 2: The US – Credit Cards in Circulation, 2009–2018
Figure 3: Canada – Credit Cards in Circulation, 2009–2018
Figure 4: The US – Credit Cards in Circulation, 2009–2018
Figure 5: Germany – Credit Cards in Circulation, 2009–2018
Figure 6: Australia – Credit Cards in Circulation, 2009–2018
Figure 7: South Korea – Credit Cards in Circulation, 2009–2018

Upcoming Reports:

Network Security Market - Global Industry Size, Market Share, Trends, Analysis, And Forecasts 2012 - 2018
By - Transparency Market Research
The global network security market is experiencing constant growth as a result of the growing virtualization of servers leading to adoption of newer network security solutions. There is also an increasing use of network security solutions by small and medium-sized businesses. The growing complexity of the IT infrastructure is the major challenge faced by the network security market, which is affecting the growth rate of this industry. Another major factor contributing to the growth of the network security industry is the rising demand for workforce mobility that is necessitating...
Zinc Oxide Pigments Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019
By - Transparency Market Research
Zinc oxide is an inorganic compound which is insoluble in water. Zinc oxide is widely used as an additive for pigments, glass, ceramics, plastic, paints, lubricants, adhesives & sealants, foods, etc. Zinc oxide pigments usually appear in two forms including powder and dust. Zinc oxide pigments have large number of applications in host of industries such as paint, pharmaceutical, electronic, agricultural, rubber industry, brick kilns, ceramic and glass compositions, chemical and metallurgical industries. Rubber industry has been one of the predominant end user industries for zinc...
Poland: converter copper market
By - Williams and Marshal Strategy
This report presents a comprehensive overview of the converter copper market in Poland and its state as of January 2014. It provides detailed analysis of the industry, its dynamics and structure. The purpose of the report is to describe the state of the converter copper market in Poland, to present actual and retrospective information about the volumes and dynamics of production, imports, exports and consumption, the characteristics of the market for the period 2008-2012 and to build a forecast for the market development until 2018. In the same way, the report presents an elaborate...

Research Assistance

We will be happy to help you find what you need.
Please call us or write us:

866-997-4948 (Us-Canada Toll Free)
Tel: +1-518-618-1030
Email: sales@researchmoz.us
Select License type:

Share this report

Related News

Technology License Deal Signed between Sumitomo Chemical and Universal Display
Jan 22, 2015  
A new OLED technology license agreement has been signed between Sumitomo Chemical Company Ltd., and Universal Display Corporation. This agreement states that non-exclusive license rights have been granted to Sumitomo Chemical by Universal Display. These rights come within the ambit of several patents that are controlled and owned by Universal Display for manufacturing and selling processed...
Utah: Ranks No. 2 in Toxic Chemical Emissions
Jan 22, 2015  
As per reports, it has been observed and concluded that Utah has the maximum number of open-pit copper mines in the entire world, and this involves huge volumes of lead compounds. The annual inventory of Environmental Protection Agency denotes that Utah holds the second position amidst 56 states and territories all over the country for toxic and harmful releases per square mile. ...
The Production of Bio-based Materials and Chemicals to Increase Significantly by 2018
Jan 22, 2015  
It is expected that the global production capacity of bio-based materials and chemicals will increase significantly by 2018. The growth will primarily be driven by growth taking place in Brazil, and the U.S. As a result, with the help of the emerging technologies the production will be greater than 7.4 million metric tons. Also, the market for bio-based materials and chemicals will be fueled...
Maxx Mobilink Announces its Plan to Manufacture in India
Jan 22, 2015  
Maxx Mobilink, Indian smartphone manufacturer intends to start making mobile handsets at its Haridwar plant. This plan will only materialize after the manufacturer has assembled devices starting April at its factory where it presently makes charger, batteries, and other such accessories. The mobile manufacturer’s plan is in accordance with Prime Minister’s appeal to the nation to...
Ontario to Benefit from Western Canadas Loss
Jan 22, 2015  
As oil prices are hitting a new low in Canada, the country cannot help but turn to Ontario to make some recovery. Presently, Ontario is Canada’s only hope to sustain its growth in manufacturing. It was in December last year that TD Economics predicted that Ontario will help Canada achieve growth at a rapid pace with a 2.6% hike in GDP in 2015. The current economic winds are suggestive of...