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Global Champagne Market Report: 2013 Edition

Published By :

Koncept Analytics

Published Date : Apr 2013

Category :

Alcoholic Beverages

No. of Pages : 47 Pages

Champagne is a key constituent of luxury spirit market and is often associated with celebratory occasions and events. France is the largest and most ancient wine and champagne producer in the world. Prolonged economic slowdown and sovereign debt crisis in European Union (EU) affected the overall consumption of champagne with global shipments volume declining in 2012 compared to previous year. The year 2012 was accompanied by low harvest in EU region due to drought conditions and rising average prices of champagnes. The UK remained the top export destination for champagne in 2012.

Shipments of champagnes to emerging markets like China, Japan, Australia, Brazil and India posted a strong growth registering new records both in volumes and value. Factors contributing to the demand in these countries include rising disposable income, increasing brand awareness, established consumer base, credit availability and improving standard of living.

LVMH is the worldwide leader in Champagne with a large portfolio of strong brands such as Ruinart, Moët & Chandon, Veuve Clicquot, Krug, Mercier and Dom Pérignon. Other significant players include Lanson-BCC, Vranken- Pommery, Laurent Perrier and Pernod-Ricard.

The current report analyzes the global champagne market, with focus on France, the US, the UK and Australia. In addition to providing a competitive landscape of the market, the report also profiles the major champagne houses. Further, it analyzes the major developments, growth drivers and issues that have taken place in the champagne market.

By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.
Table of Content

1. Overview
1.1 The Champagne Appellation
1.2 Methods of Production for Sparkling wine/Champagne
1.3 Champagne Producers
1.4 Grape Varieties Used in the Production of Champagne
1.5 Champagne Types

2. Global Champagne Market
2.1 Market Size
Market Value
Market Volume
2.2 Top Export Markets

3. Major Markets
3.1 France
Market Value
Market Volume
Area Harvested
Ownership Breakdown
Distribution Channels
3.2 The US
Market Overview
Market Volume
Imports from France
Regional Breakdown
3.3 The UK
Market Overview
Market Volume
3.4 Australia
Market Overview
Market Volume

4. Market Dynamics
4.1 Market Trends
4.1.1 Rise in ASP of Champagne Bottles
4.1.2 Approval for New Producing Areas
4.1.3 Deep Discounting by Retailers to Drive Sales
4.2 Growth Drivers
4.2.1 Rising Population of HNIs
4.2.2 Improvement of Global Economy
4.2.3 Demand from Emerging Markets
4.2.4 Rise in Grape Production
4.3 Challenges
4.3.1 Rising Grapes Prices
4.3.2 High Import Duty

5. Competitive Landscape
Competitive Overview
Sales Comparison

6. Company Profiles
6.1 LVMH Moet Hennessy Louis Vuitton
6.1.1 Business Description
6.1.2 Financial Overview
6.1.3 Business Strategies
New Innovative Products
Expansion in Emerging Markets
6.2 LansonBCC Group
6.2.1 Business Description
6.2.2 Financial Overview
6.2.3 Business Strategies
Expanding Range of Quality Champagnes
6.3 VrankenPommery Monopole SA
6.3.1 Business Description
6.3.2 Financial Overview
6.3.2 Business Strategies
Strengthen Sales of Premium Products

7. Market Outlook
7.1 Forecast Methodology
7.2.1 Dependent and Independent Variables
7.2.2 Correlation Analysis
7.2.3 Regression Analysis

List of Table

Relative Cost of 1 Bottle of Champagne
Shipments of Champagnes to Emerging Markets (2007-2011)
Top US Metro Markets for Sparkling Wine/Champagne (2011)
The Top 10 Sparkling Wine/Champagne Consuming States in the US (2011)
Import Duty on Champagnes in Selected Countries (2011)
Top Champagne Houses by Revenue (2011)
LVMH’s Wines & Spirit Segment - Breakup by Sales Volume (2012)
Dependent & Independent Variables (2008 - 2012)
Correlation Matrix
Model Summary – Coefficient of Determination
Regression Coefficients Output 

List of Chart

Global Champagne Bottles Shipments by Volume (2005-2012)
Global Champagne Bottles Shipments by Value (2005-2012)
Total Vineyard Area Harvested in France (2000-2011)
Average Yield from Harvest Area in France (2000-2011)
Ownership of Vineyards in France (2011)
Champagne Production in France (2011)
French Champagne Shipments by Volume (2005-2012)
French Champagne Shipments by Value (2005-2011)
Breakdown of Champagne Shipments (2012)
Breakdown of Champagne Sales by Distribution Channels in France (2011)
Volumes of Wines sold in the US by Types (2005-2011)
Volumes of Wines sold in the US by Types (2011)
Volumes of Sparkling Wine/Champagne Sold in the US (2005-2011)
Champagne Shipments to the US from France (2005-2011)
The UK Champagne Shipments by Volume (2005-2012)
Australian Champagne Shipments (2005-2012)
Average Selling Price per Bottle of Champagne (2002-2011)
Growth of HNIs’ Wealth and Population (2005-2011)
Global Wealth Distribution (2011)
Distribution of HNIs Wealth and Population (2011)
Global GDP (2001-2011)
World GDP per Capita (2005-2011)
Worldwide Grapes Production (2004-2011F)
Grapes Prices per Kilo (2004-2011)
Comparison of Champagne Houses on the basis on Bottles Sold (2011)
LVMH – Revenue by Business Segments (2012)
LVMH- Wines & Spirits Revenue (2010-2012)
Lanson-BCC Revenues (2009-2012)
Vranken- Revenue Breakup by Business Segments (2012)
Vranken Pommery’s Revenues (2009-2012)
Global Champagne Shipments Forecast by Volume (2012-2017F)

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