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Future of Wine Consumption in Turkey, 200515

Published By :

ICD Research

Published Date : Sep 2011

Category :

Alcoholic Beverages

No. of Pages : 62 Pages


Synopsis

  • Future of Wine Consumption in Turkey, 2005 to 2015 is the result of ICD Researchs extensive market research covering the wine industry in Turkey. It presents detailed data-driven analysis on wine consumption trends in Turkey and historic and forecast wine consumption volumes at market and category level, as well as additional analysis on brand share, color, price and alcoholic strength segments.
  • This report brings together ICD Research's modelling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify key competitors and target segments to account for wine sales overall and to know which categories and segments will be in the ascendency in the coming years.

Summary

This report is the result of ICD Researchs extensive market research covering wine consumption in Turkey. It provides detailed historic and forecast data on the consumption of wine in Turkey, covering market size, key categories and segments, wine type, color, price and country of origin. The report also includes an analysis of the macro business environment and drivers of the market in Turkey.

Scope

This report covers the overall wine industry in Turkey and its three product categories: Still Wine, Sparkling Wine and Fortified Wine.

Reasons To Buy

  • This report provides highly granular detail on the wine industry in Turkey. It acts as an authoritative guide for any marketer seeking to understand market trends, take the pulse of the market and understand its future direction.
  • In order to produce this comprehensive report, extensive secondary research coupled with in-depth primary interviews with industry experts was conducted. This report allows marketers to devise and fine-tune their strategic and tactical plans.
  • The report provides a complete review of the wine industry in Turkey including insights on volume changes, brand dynamics and market share by country of origin along-with changes in product propositions such as premiumisation and wine color.

Key Highlights

The Wines market in Turkey has performed well over the last five years growing at CAGR of X.X%, with a market value of US$XXX million in 2010. Furthermore, the market is projected to increase at a CAGR of X.X% reaching US$XXX million in 2015. During the historic period, Fortified wine was the fastest growing category, while Still wine was the largest category in volume terms with XX% of market share.
TABLE OF CONTENT

1 Introduction

1.1 What is this Report About?
1.2 Definitions
1.3 Summary Methodology

2 Turkey Wine Market Overview
2.1 Market Dynamics
2.2 Overall Wine Consumption, 200515
2.3 Wine Consumption by Category Overview

3 Turkey Still Wine Market
3.1 Market Dynamics & Volume Analysis
3.2 Still Wine Market by Color
3.2.1 Market Dynamics by Color
3.2.2 Wine Consumption by Color Type
3.3 Still Wine Market by Price Segment
3.3.1 Market Dynamics by Price Segment
3.3.2 Wine Consumption by Price Segment

4 Turkey Sparkling Wine Market
4.1 Sparkling Wine Consumption, 200515

5 Turkey Fortified Wine Market
5.1 Market Dynamics & Volume Analysis
5.2 Fortified Wine by Category
5.2.1 Port Wine Consumption and Growth Dynamics
5.2.2 Sherry Consumption and Growth Dynamics
5.2.3 Vermouth Consumption and Growth Dynamics

6 Business Environment and Country Risk
6.1 Business Confidence
6.1.1 Business Confidence index
6.1.2 FDI Inflows by Sector
6.2 Economic Performance
6.2.1 GDP at Constant Prices
6.2.2 GDP per Capita at Constant Prices (Base Year 1999-2000)
6.2.3 GDP Split by Key Segments
6.3 Inflation
6.3.1 Exchange Rate US$-TRY (Annual Average)
6.4 Infrastructure Quality and Availability
6.4.1 Transport Highways and Railways
6.4.2 Transport Passenger Car Penetration
6.4.3 Healthcare - Healthcare Expenditure Per Capita
6.4.4 Communication - Total Internet Subscribers
6.4.5 Communication - Broadband Internet Subscribers
6.4.6 Communication - Personal Computer Penetration
6.4.7 Communication Mobile Phone Penetration Rate
6.5 Labor Force
6.6 Demographic & Social Statistics
6.6.1 Annual Disposable Income
6.6.2 Annual Per Capita Disposable Income
6.6.3 Annual Consumer Expenditure on Food
6.6.4 Annual Per Capita Consumer Expenditure on Food
6.6.5 Urban and Rural Population
6.6.6 Population by Gender
6.6.7 Age Distribution Total Population
6.6.8 No. of Households
6.7 Political and Social Risk
6.7.1 Political Stability
6.7.2 Terrorism Index
6.7.3 Transparency Index

7 Appendix
7.1 Methodology
7.2 Contact us
7.3 About ICD Research
7.4 Disclaimer

List of Table


Table 1: ICD Research Wine Type/Category Definitions
Table 2: Turkey Wine Market Dynamics: past and future growth rates (200510 & 201015) and future market size (US$m 2015), by category
Table 3: Turkey Wine Consumption (Liters m) and Growth (year on year), 200515
Table 4: Turkey Per-capita Wine Consumption (liters/head & year-on-year growth), 200515
Table 5: Turkey Wine Consumption (Liters m), by Category, 200510
Table 6: Turkey Wine Consumption (Liters m), by Category, 201015
Table 7: Turkey Wine Consumption, Market Shares (% vol) by Category, 200515
Table 8: Turkey Per-capita Wine Consumption (liters/head & year-on-year growth), 200515
Table 9: Turkey Still Wine Market Dynamics: past and future growth rates (200510 & 201015) and future market size (US$m 2015), by color
Table 10: Turkey Wine Consumption (Liters m), by color, 200510
Table 11: Turkey Wine Consumption (Liters m), by color, 201015
Table 12: Turkey Wine Consumption by color (% vol), 200515
Table 13: Turkey Still Wine Market Dynamics: past and future growth rates (200510 & 201015) and future market size (US$m 2015), by category
Table 14: Turkey Still Wine Consumption (Liters m), by price category, 200510
Table 15: Turkey Still Wine Consumption (Liters m), by price category, 201015
Table 16: Turkey Still Wine Consumption by price category (% vol), 200515
Table 17: Turkey Sparkling Wine Consumption (Liters m) and Per-capita Wine Consumption liters/head), 200515
Table 18: Turkey Fortified Wine Market Dynamics: past and future growth rates (200510 & 201015) and future market size (US$m 2015), by category
Table 19: Turkey Fortified Wine Consumption (Liters m), 200515
Table 20: Turkey Fortified Wine Consumption (Liters m), by category, 200510
Table 21: Turkey Fortified Wine Consumption (Liters m), by category, 201015
Table 22: Turkey Fortified Wine Consumption by category, (% vol), 200515
Table 23: Turkey Port Wine Consumption (Liters m) and Growth (year on year), 200515
Table 24: Turkey Sherry Wine Consumption (Liters m) and Growth (year on year), 200515
Table 25: Turkey Vermouth Wine Consumption (Liters m) and Growth (year on year), 200515
Table 26: Turkey Business Confidence Index, 2008-2010
Table 27: Turkey FDI Inflows by Sector (US$ bn), 2003-09
Table 28: Turkey GDP Value at Constant Prices (US$ bn), Base Year 1999-2000), 2003-2015
Table 29: Turkey GDP Per Capita at Constant Prices (US$), 2003-2015
Table 30: Turkey GDP Split by Key Segments (% of GDP), 2003 Vs 2009
Table 31: Turkey Inflation (%), 2003-2015
Table 32: Turkey Exchange Rate US$-TRY (Annual Average), 2005-10
Table 33: Passenger Car Penetration in Turkey (per 1000 people), 2003-15
Table 34: Per Capita Healthcare Expenditure in the Turkey (US$), 2003-2015
Table 35: Internet Subscribers in the Turkey (thousands), 2003-2015
Table 36: Broadband Internet Subscribers in the Turkey (thousands), 2003-2015
Table 37: Personal Computer Usage in the Turkey (per 100 people), 2003-2015
Table 38: Mobile Phone Penetration in the Turkey (per 100 people), 2003-2015
Table 39: Size of Labor Force in the Turkey (in 15-59 age group, mn), 2003-15
Table 40: Turkey Annual Disposable Income (US$ bn), 2003-15
Table 41: Turkey Annual Per Capita Disposable Income (US$), 2003-15
Table 42: Turkey Consumer Expenditure on Food (US$ bn), 2003-15
Table 43: Turkey Annual Per Capita Consumer Expenditure on Food, (US$) 2003-15
Table 44: Turkey Urban and Rural Population (%), 2003-2015
Table 45: Turkey Female and Male as % Population, 2003-2015
Table 46: Turkey Age-wise Population Distribution (mn), 2003-15
Table 47: No. of Households (mn) in the Turkey, 2003-15
Table 48: Turkey Total Wine Consumption (Liters m), 200515
Table 49: Turkey Total Wine Consumption (Liters m), 200515
Table 50: Turkey Standard Wine Consumption (Liters m), 200510
Table 51: Turkey Standard Wine Consumption (Liters m), 201015
Table 52: Turkey Fortified Wine Consumption (Liters m), 200510
Table 53: Turkey Fortified Wine Consumption (Liters m), 201015
Table 54: Turkey Still Wine Consumption by Color (Liters m), 200510
Table 55: Turkey Still Wine Consumption by Color (Liters m), 201015
Table 56: Turkey Wine Consumption by Price Segment (Liters m), 200510
Table 57: Turkey Wine Consumption by Price Segment (Liters m), 201015

List of Chart


Figure 1: Turkey Wine Market Dynamics, By Category, 200515
Figure 2: Turkey Wine Consumption (Liters m) and Growth (year on year), 200515
Figure 3: Turkey Per-capita Wine Consumption (liters/head & year-on-year growth), 200515
Figure 4: Turkey Wine Consumption (% vol), by Category, 2010
Figure 5: Turkey Wine Consumption (Liters m) by Category, 200515
Figure 6: Turkey Wine Consumption Market Shares (% vol) by Category, 200515
Figure 7: Turkey Still Wine Consumption (Liters m) and Growth (year on year), 200515
Figure 8: Turkey Still Wine Market Dynamics, by Color, 200515
Figure 9: Turkey Still Wine Consumption (Liters m), by color 200515
Figure 10: Turkey Wine Consumption by color (% vol), 200515
Figure 11: Turkey - White Wine Consumption (Liters m) and Growth (year on year), 200515
Figure 12: Turkey - Red Wine Consumption (Liters m) Growth (year on year), 200515
Figure 13: Turkey - Rose Wine Consumption (Liters m) and Growth (year on year), 200515
Figure 14: Turkey Wine Market Dynamics By Price Category, 200515
Figure 15: Turkey Still Wine Consumption (Liters m), by price category, 200515
Figure 16: Turkey Still Wine Consumption (Liters m), by price category, 200515
Figure 17: Turkey Sparkling Wine Consumption (Liters m) and Growth (year on year), 200515
Figure 18: Turkey Fortified Wine Market Dynamics, By Category, 200515
Figure 19: Turkey Fortified Wine Consumption (Liters mm) and Growth (year on year), 200515
Figure 20: Turkey Fortified Wine Consumption (Liters m) by category, 200515
Figure 21: Fortified Wine Consumption by category (% vol), 200515
Figure 22: Port Wine Consumption (Liters m) and Growth (year on year),, 200510
Figure 23: Sherry Consumption (Liters m, %) and Growth (year on year), 200510
Figure 24: Vermouth Consumption (Liters m) and Growth (year on year), 200510
Figure 25: Turkey Business Confidence Index, 2008-2010
Figure 26: Turkey FDI Inflows by Sector (US$ bn), 2003-09
Figure 27: Turkey GDP Value at Constant Prices (US$ bn), Base Year 1999-2000), 2003-2015
Figure 28: Turkey GDP Per Capita at Constant Prices (US$), 2003-2015F
Figure 29: Turkey GDP Split by Key Segments (% of GDP), 2003 Vs 2009
Figure 30: Turkey Inflation (%), 2003-2015
Figure 31: Turkey Exchange Rate US$-TRY (Annual Average), 2005-10
Figure 32: Length of Total Land Transportation System in the Turkey, 2009
Figure 33: Passenger Car Penetration in Turkey (per 1000 people), 2003-15
Figure 34: Per Capita Healthcare Expenditure in the Turkey (US$), 2003-2015
Figure 35: Internet Subscribers in the Turkey (thousands), 2003-2015
Figure 36: Broadband Internet Subscribers in the Turkey (thousands), 2003-2015
Figure 37: Personal Computer Usage in the Turkey (per 100 people), 2003-2015
Figure 38: Mobile Phone Penetration in the Turkey (%), 2003-2015
Figure 39: Size of Labor Force in the Turkey (in 15-59 age group, mn), 2003-15
Figure 40: Turkey Annual Disposable Income (US$ bn), 2003-15
Figure 41: Turkey Annual Per Capita Disposable Income (US$), 2003-15
Figure 42: Turkey Consumer Expenditure on Food (US$ bn), 2003-15
Figure 43: Turkey Annual Per Capita Consumer Expenditure on Food, (US$) 2003-15
Figure 44: Turkey Urban and Rural Population (%), 2003-2015
Figure 45: Turkey Female and Male as % Population, 2003-2015
Figure 46: Turkey Age-wise Population Distribution (%), 2003-15
Figure 47: No. of Households (mn) in the Turkey, 2003-15F
Figure 48: Global Terrorism Heat Map, 2009
Figure 49: Turkey Transparency Index, 2003-2009

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