866-997-4948(US-Canada Toll Free)

Consumer and Market Insights: Spirits in South Korea

Published By :

Canadean

Published Date : Sep 2016

Category :

Alcoholic Beverages

No. of Pages : 59 Pages

Summary
The Spirits market in South Korea is expected to register higher growth in value terms during 2015-2020 compared to 2010-2015. The Specialty spirits category is the largest value category of the Spirits market in 2015, while the Vodka category is expected to register fastest value growth among all categories during 2015-2020. On-trade transactions account for majority share in the distribution of Wine & Spirits in South Korea. Glass is the most commonly used packaging material in the South Korean Spirits market.

Key Findings
-The Vodka category is forecast to register the fastest volume growth during 2015-2020.

-The Specialty Spirits category is the largest value category in the Hungarian Spirits market.

-On-trade transactions account for the highest distribution share in the Gin & Genver category.

-Grupo Cuervo is the leading brand in the Tequila & Mezcal category.

-Screw Top is the commonly used closure type in South Korea's Spirits market.

Synopsis
Canadeans Consumer and Market Insights report on the Spirits market in South Korea provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

-Market data: Overall market value and volume data with growth analysis for 2010-2020

-Category coverage: Value and growth analysis for eight categories including Brandy, Gin & Genever, Liqueurs, Rum, Specialty Spirits, Tequila & Mezcal, Vodka, and Whiskey with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

-Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015

-Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass, Rigid Plastics; container data for: Bottle

ReasonsToBuy
-Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

-Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

-Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Table of Contents
Introduction
Report Scope

Country Context
Macroeconomic indicators GDP Per Capita, Population, Consumer Price Index and Age Profile

Market Overview
Value and volume analysis for South Korea's Spirits market
Impact of exchange rate fluctuations on South Koreas Spirits market
Degree of trade up/down in South Korea's Spirits market
Volume analysis by category
Market value and growth rates, by category
Historic and forecast value analysis by category
Winners and losers by categories with change in market share
Segment share in a category (value terms) and change in market share
Average category level pricing

Retail Landscape and Key Distribution Channels
Leading retailers in South Koreas Wine & Spirits market
Leading distribution channels (volume terms) in South Korea's Spirits market
Leading distribution channels (volume terms) by category

Competitive Landscape
Market share of leading brands (in volume terms) by category

Packaging
Spirits market by type of packaging material/container (in volume terms)
Spirits market by type of packaging closure/outer (in volume terms)
Spirits market by type of packaging, forecast (in volume terms)

Appendix
Country context
Category value and volume data
Sector Overview
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean

List of Tables
Table 1: Market value analysis in KRW and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to KRW
Table 4: Market volume growth, by category, 2015-2020
Table 5: Segment level analysis by category, 2015
Table 6: Average price per litre comparison by categories
Table 7: Leading retailers
Table 8: Leading brands by category, 2015

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Market volume analysis, 2010-2020
Figure 3: Consumers purchase behavior - Trading up/down, 2015
Figure 4: Market volume share analysis by category, 2015
Figure 5: Market value growth analysis by category, 2010-2020
Figure 6: Historic and forecast value analysis by category, 2010-2020
Figure 7: Change in market share by category, 2015-2020
Figure 8: Leading distribution channels, overall Wine & Spirits, 2012-2015
Figure 9: Leading distribution channels, overall Spirits market, 2015
Figure 10: Leading distribution channels by category, 2015
Figure 11: Brand share analysis by category (by volume), 2015
Figure 13: Packaging analysis key packaging material, container, closure and outer type, 2015
Figure 14: Growth in key packaging material, container, closure and outer type, 2015-2020

Make an enquiry before buying this Report

Please fill the enquiry form below.

  • Full Name *
  • Your Email *
  • Job Title
  • Company *
  • Phone No. * (Pls. Affix Country Code)
  • Message
  • Security Code *

Upcoming Reports

  • Consumer and Market Insights: Soup Market in Israel

    The Soup market in Israel is forecast to register higher growth in both value and volume terms during 2014-2019 when compared to 2009-2014. Dried Soup (mixes) is the leading category by volume sales and is expected to gain maximum market share in value terms during 2014-2019. Hypermarkets & Supermarkets is the leading distribution channel in Israel’s Food market. Flexible packaging is the most widely used packaging material and Prize of...