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Consumer and Market Insights: Hot Drinks Market in Chile

Published By :

Published Date : Jul 2015

Category :

Beverages

No. of Pages : 48 Pages

Summary
The Consumer and Market Insights: Hot Drinks Market in Chile report published by Canadean provides in-depth information on value and volume data by category and distribution channel. Leading brands, the most opportunistic foodservice channels, and packaging material and container consumption are also covered.

Key Findings
The Hot Drinks market will register higher value and volume growth during 2014-2019 compared to 2009-2014

Of the three Hot Drinks categories analyzed, Hot Coffee will remain the largest category, and is forecast to register the fastest growth at a CAGR of 4.3% during 2014-2019

The Hot Tea category is the largest in volume terms, while Hot Coffee is forecast to register fastest growth at a CAGR of 3.7% during 2014-2019

The Chilean Hot Drinks market is highly competitive and is led by international players such as Nestle S.A., Unilever PLC and PepsiCo, Inc.

The use of Paper & Board packaging material is forecast to grow at a CAGR of 3.1% during 2014-2019, due to convenience it offers in packaging

Hypermarkets & Supermarkets was the leading distribution channel for Hot Drinks product and accounted for 44.7% distribution share in 2014

Synopsis
The report on the Hot Drinks sector in Chile provides insights on high growth categories to target, trends in the usage of packaging materials, types, closures, and information on category level distribution and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019

Category coverage: Value and growth analysis for Hot Coffee, Hot Tea and Other Hot Drinks, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

Leading players: Market share of brands and private labels, private label growth analysis during 2011-2014

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and more

Packaging data: usage of different packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging materials: flexible packaging, rigid plastics, rigid metal and others; containers: tray, tub, foil and others

Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Access the key and most influential consumer trends driving Hot Drinks consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
Table of Contents
Introduction
Report introduction and definitions
Market Overview
Macroeconomic indicators Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures Key Takeouts
Market value and volume for the Chile Hot Drinks market
Historical and projected consumption in the Chile Hot Drinks market
Degree of trade up/down-trade in the Chile Hot Drinks market
Market volume of Chile Hot Drinks by category
Historical and project market value of Chile Hot Drinks by category
Winners and losers in the Chile Hot Drinks market
Segment share of the category and change in market share in the Chile Hot Drinks market
Category level pricing in the Chile Hot Drinks market
Retailer and packaging
Leading retailers in the Chile food market
Leading distribution channels in the Chile Hot Drinks market
Leading distribution channels by category in the Chile Hot Drinks market
Chile Hot Drinks market by type of packaging
Chile Hot Drinks market by type of packaging closure/outer
Chile Hot Drinks market by type of packaging, forecasted
Private label performance compared to national brands in the Chile Hot Drinks market
Leading companies in the Chile Hot Drinks market by category
Leading brands in the Chile Hot Drinks market by category
Consumer trend analysis
Canadeans consumer trend framework and explanation of the sub-trends
For key trends in the Chile Hot Drinks market
How the trend is influencing consumption in the Chile Hot Drinks market
How to target the trend in the Chile Hot Drinks market
How the trend will evolve in the Chile Hot Drinks market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Chile Hot Drinks market
Appendix
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Methodology
About Canadean

List of Tables
Table 1: Country indicators overall beverages value and volume, 2014
Table 2: Market value analysis in CLP and USD, 2009-2019
Table 3: Market volume growth analysis, 2014-2019
Table 4: Average prices (CLP) by category, 2014
Table 5: Segment level analysis by category, 2014
Table 6: Leading retailers and store count
Table 7: Leading brands by category, 2014

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population , CPI(2009-2014), Age Profile (2014)
Figure 2: Foodservice transactions by sectors, profit and cost, 2014
Figure 3: Market value (CLP, USD) and volume analysis, 2009-2019
Figure 4: Consumers purchase behavior - Trading up/down, 2014
Figure 5: Market volume share analysis by categories, 2014
Figure 6: Growth analysis by category, 2009-2019
Figure 7: Change in market share by category, 2014-2019
Figure 8: Leading distribution channels, overall beverages, 2010-2013
Figure 9: Leading distribution channels by category, 2014
Figure 10: Packaging analysis key packaging material, type, closure and outer, 2014
Figure 11: Growth in key packaging material, type, closure and outer, 2014-2019
Figure 12: Brand share growth, 2011-2014
Figure 13: Brand share analysis by categories, 2014
Figure 14: Examples - new product development

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