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Clothing Retailing - Spain - October 2015

Published By :

Mintel

Published Date : Oct 2015

Category :

Apparel

No. of Pages : N/A

The focus of this report is clothing specialists, because these are the dominant players in the sector. In this report we provide total consumer spending data for clothing, which includes expenditure through all channels. And we include Mintel's Channels of Distribution estimates for Spain, which indicate how this spending is distributed by retail sector.


Our exclusive consumer research spanned Spain, where we asked consumers about their attitudes to clothing size and fit, their interest in sizing and fitting services and their reasons for returning items bought online.

Table of Content

Introduction and Report Scope – Europe

Country and company coverage
Consumer research coverage
Definitions
Retail sector definitions
Consumer spending definitions
Financial definitions
Currencies
Sales tax rates
Figure 1: VAT rates, 2010-14
Abbreviations

Executive Summary

Spending and inflation
Figure 2: Spain: Consumer spending on clothing (incl VAT), 2011-15
Sector size and forecast
Channels of distribution
Leading clothing specialists
Online
The consumer: Attitudes to clothing size and fit
Figure 3: Spain: Attitudes to clothing size and fit, August 2015
The consumer: Interest in sizing and fitting services
Figure 4: Spain: Interest in clothing size and fitting services, August 2015
The consumer: Reasons for returns
What we think

Issues and Insights

Winners and losers in a changing retail climate
The facts
The implications
How can retailers support and guide customers in their choices?
The facts
The implications

Spending and Inflation

Key points
Economy and consumer confidence
Figure 5: Spain: Consumer and retailer confidence levels, January 2014-July 2015
Inflation
Figure 6: Spain: Harmonised indices of consumer prices for clothing and footwear – Annual % change, 2011-July 2015
Figure 7: Spain: Harmonised indices of consumer prices – Annual % change, 2010-14
Consumer spending on clothing and footwear
Figure 8: Spain: Consumer spending on clothing and footwear (incl VAT), 2011-15

Channels of Distribution

Key points
Figure 9: Spain: Distribution of consumer spending on clothing, 2014

Retail Sector Size and Forecast

Key points
Figure 10: Spain: Retail sales (excl vat), 2010-15
Figure 11: Spain: Retail sales forecasts (excl vat), 2015-20
Figure 12: Spain: Clothing sector sales as a proportion of all spending on clothing and footwear, 2011-15
Retail enterprises
Figure 13: Spain: Number of retail enterprises, 2009-13

Online

Key points
The online shopper
Figure 14: Europe: Percentage of all individuals who have bought clothing or sports goods online in the past 12 months, 2014
Figure 15: Spain: Percentage of all individuals who have bought online and bought clothing/sports goods online in the past 12 months, 2010-14
Online spending
Online retailers of clothing
Figure 16: Spain: Where consumers had purchased clothing in the last 12 months, August 2014
Figure 17: Spain: Leading online retailers, estimated online sales of clothing and footwear, 2012-14

Leading Clothing Specialists

Key points
Sales
Figure 18: Spain: Leading clothing specialists, sales (excl vat), 2011-14
Outlets
Figure 19: Spain: Leading clothing specialists, outlet numbers, 2011-14
Sales per outlet
Figure 20: Spain: Leading clothing specialists, sales per outlet 2011-14

Leading Clothing Specialists – Market Shares

Figure 21: Spain: Leading clothing specialists, market shares, 2011-14

The Consumer: Attitudes to Clothing Size and Fit

Key points
Margin opportunities
Finding the right fit
Figure 22: Spain: Attitudes to clothing size and fit, August 2015
Gender differences
Figure 23: Spain: Attitudes to clothing size and fit, by gender, August 2015

The Consumer: Interest in Sizing and Fitting Services

Key points
Huge interest in sizing and fitting services
Offering more certainty around sizing
Gap in the market
Guiding choices based on body shape
Make it mine by personalisation
Figure 24: Spain: Interest in clothing size and fitting services, August 2015
Demographic breaks

The Consumer: Reasons for Returns

Key points
One in four have returned goods
Figure 25: Spain: Those who have returned goods bought online, August 2015
Accentuate the negative to build trust
Figure 26: Spain: Reasons for returning goods bought online, August 2015
Gender differences
Figure 27: Spain: Reasons for returning goods bought online, by gender, August 2015

C&A

What we think
Broad offer leaves it vulnerable
Western Europe weak, expanding in the East
Online
Company background
Company performance
Figure 28: C&A (Europe): Group sales performance, 2010/11-2014/15
Figure 29: C&A (Europe): Outlet data, 2010/11-2014/15
Figure 30: C&A (Europe): Outlet data, by country, 2014/15
Retail offering

El Corte Inglés

What we think
A return to growth
Foreign investment
International expansion for Sfera
Leading online
Company background
Company performance
Figure 31: El Corte Inglés: Group financial performance, 2010/11-2014/15
Figure 32: El Corte Inglés: Outlet data, 2010/11-2014/15
Retail offering

H&M Hennes & Mauritz

What we think
On-trend affordable fashion proposition
H&M Sport potential
Further store expansion opportunities
Expanding and broadening the online offer
Company background
Company performance
Figure 33: H&M Hennes & Mauritz: Group financial performance, 2009/10-2013/14
Figure 34: H&M Hennes & Mauritz: Outlet data, 2009/10-2013/14
Retail offering

Grupo Inditex

What we think
Store openings drive growth
Shifting focus to new markets
Zara, the jewel in the crown
Company background
Company performance
Figure 35: Grupo Inditex: Group financial performance, by major European country, 2010/11-2014/15
Figure 36: Grupo Inditex: Share of sales, by retail brand, 2014/15
Figure 37: Grupo Inditex: Sales and operating profit, by major retail brand, 2010/11-2014/15
Figure 38: Grupo Inditex: Outlet data, by region, 2014/15
Figure 39: Grupo Inditex: Store numbers, by retail brand, 2014/15
Figure 40: Grupo Inditex: Outlet data, 2010/11-2014/15
Figure 41: Grupo Inditex: Sales per store, by brand, 2014/15
Retail offering

Primark/Penneys

What we think
Continued expansion
Tough German market
Online
Company background
Company performance
Figure 42: Primark/Penneys: Group financial performance, 2010/11-2014/15
Figure 43: Primark/Penneys: Outlet data, 2010/11-2014/15
Retail offering

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