China Frozen Food Industry Report, 2012-2015 released by Sino Market Insight predicts it that the market size of Chinese frozen food industry will amount to RMB 188.5 billion in 2015.

Along with the economic progression and the rise in urbanization rate in China, especially the growing number of urban residents as leading consumers of frozen food provides good opportunities for the development of the industry, with the industrial sales soaring from RMB45.7 billion in 2007 to RMB110.5 billion in 2011, presenting a CAGR of nearly 24.7%.

As the pace of life of urban residents accerates in China at present, the consumption ratio and variety of frozen food in China will be improved substantially (frozen food in China mainly refers to rice and flour categories at present), and at the same time, accompanied by the gradual extention of cold chain business mode towards the second- and third-line cities, there is still a vast room for the development of Chinese frozen food industry in the future.

As far as the frozen rice & flour food is concerned, the products show a high degree of homogenization and product varieties await to be enriched. As the mass consumer goods, the innovation of products is easy for imitation and there is low barrier for accession into the industry. Take dumpling for example, San Quan, Synear and Long Feng cover all lineups of low- and medium-end products and high-end ones, targeting at all consumer groups, while Wanchai dumpling is positioned at the high-end market, with the richest favor among all brands and capable of satisfying the diversifed taste preferences of white-collar workers. By contrast, local regional brand products are just focused on part of varieties, with an insufficient product line.

The report involves six chapters and 73 charts, mainly covering the market scale, competitive landscape and future development tendency of Chinese frozen food manufacturing industry. Also, it highlights the market size and output by region of frozen food segments (frozen rice & flour and frozen acquatic products) and at length introduces the financial indicators of seven leading producers in Chinese frozen food industry as well as their gross margins by region/product and recent developments, etc.

1 Macro-economic Environment in China, 2011-2012
1.1 Chinas GDP
1.2 Fixed Investment
1.3 Industrial Development
1.4 Import and Export Environments
1.5 Per Capita Disposable Income of Urban and Rural Households
1.6 Engel Coefficient
1.7 Macroeconomic Forecast, 2012-2013E

2 Overview of Frozen Food Industry
2.1 Definition and Classification of Frozen Food
2.2 Development of Frozen Food Industry
2.3 Industry Supervision and Laws & Regulations
2.4 Industrial Policies

3 Key Sectors in Chinas Frozen Food Industry Chain
3.1 Farm Produce
3.1.1 Grain Production in China, 2003-2012
3.1.2 Output of Acquatic Products in China, 2005-2012
3.1.3 China Meat Product Industry, 2005-2012
3.2 Cold Chain Logistics
3.3 Cold Storage Terminals

4. Chinese Frozen Food Market Size and Prediction
4.1 Market Size
4.2 Forecast to 2012-2015

5. Major Market Segments of Frozen Food Industry
5.1 Frozon Rice Industry& Flour Industry
5.1.1 Overall Scale
5.1.2 Competition Pattern
5.1.3 Output of Frozen Rice & Flour Food in Major Provinces
5.2 Frozen Acquatic Product Industry
5.2.1 Market Size
5.2.2 Competition Pattern by Region
5.2.3 Output of Frozen Acquatic Products in Major Provinces

6 Key Companies in Chinas Frozen Food Industry
6.1 SANQUAN (002216)
6.1.1 Profile
6.1.2 Key Financial Indicators
6.1.3 Revenue and Gross Margin by Sector
6.1.4 Revenue and Gross Margin by Product
6.1.5 Revenue and Gross Margin by Region
6.1.6 Production Capacity
6.2 TENGXIN (002205)
6.2.1 Profile
6.2.2 Key Financial Indicators
6.2.3 Revenue and Gross Margin by Product
6.2.4 Revenue and Gross Margin by Region
6.1.5 Capacity and Output of Products
6.1.6 Sales Channels
6.3 SYNEAR
6.3.1 Profile
6.3.2 Key Financial Indicators
6.3.3 Revenue and Gross Margin by Product
6.3.4 Leading Frozen Food
6.4 Heinz-Longfeng
6.5 General Mills-WANCHAI
6.6 HAI PA WANG
6.7 ANJOY

List of Tables

GDP in China, 2010-2012
GDP in China, 2009-2013
Urban Fixed Investment Nationwide, 2002-2012 (RMB 100M)
YoY Growth Rate of Added Value of Industrial Enterprises above Designated Size, 2000-2012
YoY Growth Rate of Export Delivery Value in China, 2008-2012
Total Import & Export Value and Growth Trend in China, 2001-2012
Import & Export Growth and Balance in China, 2001-2012
Total Import and Export Value by Country (Region), Jul. 2012
Per Capita Disposable Income of Urban Households in China, 1985-2011
Engel Coefficient of Urban and Rural Households in China
Forecast of Main Macroeconomic Indicators in China, 2012-2013E
Current Laws & Regulations, Policies and Standards for Frozen Food Industry in China
Support of Related Policies for Frozen Food Industry
Output of Alimentarn Crops in China, 2003-2012
Output and YoY Growth Rate of Aquatic Products in China, 2005-2011
Output and YoY Growth Rate of Meat in China, 2005-2011
Pork, Beef and Mutton Output and % of Meat Output in China, 2005-2011
Per Capita Pork, Beef and Mutton Purchase Volume of Urban Residents in China, 2000-2011
Per Capita Hold of Pork, Beef and Mutton in China, 2000-2011
Sales Volume of Refrigerated Vehicle in China, 2007-2012
Cold Storage Capacity and Utilization Rate in Shanghai, 2008-2011
Sales Volume of Freezers in China, 1999-2012
Refrigerator Ownership of Per Hundred Househoulds in China, 1990-2011
Chinese Frozen Food Market Size, 2007-2012
Market Size of Key Frozen Food, 2007-2012
Market Size Forecast of Key Frozen Food, 2011-2015
Revenue of Frozen Rice & Flour Food Manufacturing in China, 2007-2012
Chinas Output of Frozen Rice & Flour, 2005-2012
Leading Frozen Rice & Flour Food Brands and Products in China
Centralized Distribution of Chinese Frozen Food Brands in Henan Province and Coastal Developed Cities
Output of Frozen Rice & Flour Food by Province in China, 2012
Output of Frozen Rice & Flour Food in Henan Province, 2005-2012
Output of Frozen Rice & Flour Food in Guangdong Province, 2005-2012
Output of Frozen Rice & Flour Food in Zhejiang Province, 2005-2012
Output of Frozen Rice & Flour Food in Sichuan Province, 2005-2012
Output of Frozen Rice & Flour Food in Shandong Province, 2005-2012
Output of Frozen Rice & Flour Food in Jilin Province, 2005-2012
Output of Frozen Rice & Flour Food in Liaoning Province, 2005-2012
Output of Frozen Aquatic Products in China, 2005-2012
Revenue of Frozen Acquatic Product Manufacturing in China, 2007-2012
Output of Frozen Aquatic Products by Province/Municipality in China, 2012
Output of Frozen Aquatic Products in Shandong Province, 2008-2012
Output of Frozen Aquatic Products in Liaoning Province, 2008-2012
Output of Frozen Aquatic Products in Zhejiang Province, 2008-2012
Output of Frozen Aquatic Products in Fujian Province, 2008-2012
Output of Frozen Aquatic Products in Guangdong Province, 2008-2012
Output of Frozen Aquatic Products in Jiangxi Province, 2008-2012
Output of Frozen Aquatic Products in Jiangsu Province, 2008-2012
Output of Frozen Aquatic Products in Hainan Province, 2008-2012
Output of Frozen Aquatic Products in Hunan Province, 2008-2012
Key Financial Indicators of Sanquan Food

List of Figures

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