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Beer Market Insights Vietnam

Published By :

Canadean

Published Date : Aug 2014

Category :

Beverages

No. of Pages : 89 Pages

Summary
The Beer Market Insight Vietnam report contains detailed brand, distribution and packaging data and analysis across the Vietnamese beer market for 2013. Brand and packaging volume data is available whilst value data is also available for distribution data. Text analysis reveals the drivers behind the data.

Key Findings
- Beer consumption grew 8%
- Top three brewers hold 64% share
- Mainstream and super premium gaining share

Synopsis
Beer Market Insight reports provide detailed data and textual analysis of the beer category and the report contains four sections plus an Executive Summary, a concise summary of the report including key findings and drivers.


Section 1: Market Context

A summary of the external conditions and factors which impact on the beer market

- Market Context

- Market Environment

- The Consumer Palate

- All Commercial Beverages

- Legislation and Taxation

- Market Parameters Tables

- Legislation and Taxation Tables

Section 2: Market Background Briefing

A brief history of brewing in the country proving context to current market structure


Section 3: Market Update

Each section contains text explaining the main drivers behind the 2013 data

- Current and Emerging Trends

- Outlook

- Imports and Exports

- Segmentation

- Brand Analysis

- Private Label/Private Label Producers

- New Products and Photo Shots

- Market Structure

- Brewers

- Packaging Trends

- Channel Analysis

- Market Valuation and Pricing

- Distribution Trends

- Beer Pricing Tables

- Beer Data Tables*

Section 4: Brewer Profiles

A brief history of each major player in the country along with discussion of facilities, key events and developments in 2013


*Data is segmented by the following attributes in Beer Market Insight reports;

Brand;

- Alcoholic Strength

- Beer Type

- Brand

- Brand Owner

- Brewed In

- Calorie Rating

- Country of Origin

- Geographic Scope

- Geography

- Local Operator

- Local Segment

- Modus Operandi

- Price Segment

- PL indicator

- Trademark Brand


Distribution;

- Off-premise

- Off-premise sub channel

- On-premise

- On-premise sub channel

- Price Segmentation


Packaging;

- Pack Material

- Pack Type

- Pack Size
Refillable Indicator

ReasonsToBuy
The Market Insight Vietnam report contains detailed data segmented by many attributes which gives you a cohesive picture of the market and this data is combined with insight into the drivers of trends allowing you to identify opportunities and threats within the Vietnamese market. The extensive data shows you the performance of brands and brewers allowing you to compare and track performances. This report looks into how the different brewers affect the beer market in Vietnam
Table of Contents
Table of Contents
List of Tables
List of Figures
Data Revisions Summary
Executive Summary
Executive Summary
Section 1 Market Context
Market Context
Market Environment
The Consumer Palate
All Commercial Beverages
Legislation and Taxation
Market Parameters Tables
Legislation and Taxation Tables
Section 2 Market Background Briefing
Market Background Briefing
Section 3 Market Update
Market Commentary
Current and Emerging Trends
Outlook
Imports and Exports
Segmentation
Brand Analysis
Private Label/Private Label Producers
New Products and Photo Shots
Market Structure
Brewers
Packaging Trends
Channel Analysis
Market Valuation & Pricing
Distribution Trends
Beer Pricing Tables
Beer Data Tables
Section 4 Brewer Profiles
Brewer Profiles
Hai Phong Brewery
Hanoi Brewery (Hanoi Beer Corporation: Habeco)
Hue Brewery
SABMiller Vietnam
Saigon Brewery (Saigon Beer, Alcoholic And Beverage Corporation: Sabeco)
San Miguel Brewery
South East Asia Brewery
Tan Hiep Phat Brewery
Thanh Hoa Brewery
Vietnam Brewery
Sapporo Vietnam Ltd.
Methodology & Product Definitions
Map

List of Tables
Table 1: Vietnam Population Size and Growth, 1991-2016F
Table 2: Asia Population Size and Growth, 2003-2014F
Table 3: Vietnam Economic Indicators, 2005-2015F
Table 4: Asia Commercial Beverage Consumption - Per Capita, 2003-2014F
Table 5: Asia Commercial Beverage Consumption - Per Capita % Share, 2003-2014F
Table 6: Asia Commercial Beverage Consumption - Per Capita Growth, 2004-2014F
Table 7: Taxation Base
Table 8: Historical Excise Rates of Beer
Table 9: Legal Controls on Beer
Table 10: Tax Burden on Beer @ 5% Abv, 2014
Table 11: Leading Retail Groups for Beer 2009-2013 (number of outlets)
Table 12: Beer Key Facts
Table 13: Top 10 Beer Brands - Volume, 2011-2013
Table 14: Top 10 International Premium and Superpremium Beer Brands - Volume, 2011-2013
Table 15: Licensed Brand Owners and Licensees
Table 16: Beer Market Valuation (Local Currency), 2012-2014F
Table 17: Trade Margin Build-Up Model
Table 18: Selected Consumer Beer Prices: On-Premise, 2012-2014
Table 19: Selected Consumer Beer Prices: Off-Premise, 2012-2014
Table 20: Commercial Beverage Consumption - Liters Per Capita, 2003-2014F
Table 21: Commercial Beverage Consumption - Per Capita % Share, 2003-2014F
Table 22: Commercial Beverage Consumption - Per Capita Growth, 2004-2014F
Table 23: Commercial Beverage Consumption - Million Liters, 2003-2014F
Table 24: Average Beverage Consumption - Liters of Pure Alcohol (LPA) Per Capita, 2003-2014F
Table 25: Beer Production/Trade/Consumption 000 HL, 2003-2014F
Table 26: Beer Production/Trade/Consumption - Growth, 2003-2014F
Table 27: Consumption of FABs and Cider (000 HL), 2003-2014F
Table 28: Beer Foreign Trade By Country (Imports), 2010-2014F
Table 29: Beer Foreign Trade By Country (Exports), 2010-2014F
Table 30: Beer Market Valuation (Local Currency), 2012-2014F
Table 31: Beer Consumption by Local Definition, 2010-2014F
Table 32: Beer Consumption by Standard Price Segmentation, 2010-2014F
Table 33: Beer Consumption by Alcoholic Strength, 2010-2014F
Table 34: Beer Consumption by Type, 2010-2014F
Table 35: Beer Consumption by Geographic Scope, 2010-2014F
Table 36: Beer All Trademarks, 2009-2013
Table 37: Beer Brands by Local Definition, 2009-2013
Table 38: Beer Brands by Standard Price Segment, 2009-2013
Table 39: Beer Brands by Alcoholic Strength, 2009-2013
Table 40: Beer Brands by Type, 2009-2013
Table 41: Imported Brands by Origin, 2009-2013
Table 42: Beer Licensed Brands, 2009-2013
Table 43: Beer Trademark Owners, 2009-2013
Table 44: Beer Local Operators, 2009-2013
Table 45: Beer leading Brewers/Importers, 2009-2013
Table 46: Beer Consumption by Pack Mix: Refillability/Pack/Size, 2010-2014F
Table 47: Beer Distribution: On vs Off Premise, 2010-2014F
Table 48: Hai Phong Breweries Capacity (000s HL)
Table 49: Hai Phong Brewery Full Brand List
Table 50: Habeco Subsidiaries & Associates
Table 51: Habeco Breweries Capacity (000s HL)
Table 52: Hanoi Brewery Full Brand List
Table 53: Hanoi Brewery Brand Volumes 2009-2013
Table 54: Hue Breweries Capacity (000s HL)
Table 55: Hue Brewery Full Brand List
Table 56: Hue Brewery Brand Volumes 2009-2013
Table 57: SABMiller Vietnam Breweries Capacity (000s HL)
Table 58: SABMiller Vietnam Full Brand List
Table 59: Sabeco Subsidiaries
Table 60: Sabeco Breweries Capacity (000s HL)
Table 61: Saigon Brewery Full Brand List
Table 62: Saigon Brewery Brand Volumes 2009-2013
Table 63: San Miguel Breweries Capacity (000s HL)
Table 64: San Miguel Brewery Full Brand List
Table 65: South East Asia Breweries Capacity (000s HL)
Table 66: South East Asia Brewery Full Brand List
Table 67: Southeast Asia Brewery Brand Volumes 2009-2013
Table 68: Tan Hiep Phat Breweries Capacity (000s HL)
Table 69: Tan Hiep Brewery Full Brand List
Table 70: Thanh Hoa Breweries Capacity (000s HL)
Table 71: Thanh Hoa Brewery Full Brand List
Table 72: VBL Subsidiaries
Table 73: Asia Pacific Breweries Capacity (000s HL)
Table 74: Asia Pacific Breweries
Table 75: Asia Pacific Breweries Capacity (000s HL)
Table 76: Vietnam Brewery Full Brand List
Table 77: Sapporo Vietnam Ltd Capacity (000s HL)
Table 78: Sapporo Vietnam Full Brand List

List of Figures
Figure 1: Beer Leading Brewers/Importers, 2013
Figure 2: Beer Consumption by Pack Material/Type, 2013
Figure 3: Beer Distribution by Channel, 2013
Figure 4: Beer Consumption by Price Segment, 2013

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