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Published on : Apr 18, 2016

Video conferencing is a technology allowing two or more people to communicate effectively via audio and video transmission. It is a very useful technology helping geographically separated clients, teams, and employees to communicate simultaneously. Video conferencing is different from video call services as video conferencing allows the conferencing of people spread over different or multiple locations.

According to a report published by Transparency Market Research, the demand for video conferencing is increasing owing to increased adoption of video conferencing services across several industries such as healthcare, media, business, and education. 

India and China Hold Immense Potential for Growth 

The developing nations such as China, India, and Brazil have a huge potential for growth in the video conferencing services market in the future. The growth will occur due to rapid escalation of the IP-based video conferencing systems and the high speed of internet. Integrated services for digital network and server message block are some of the major opportunities for the players in the video conferencing services market. 

However, the under developed telecommunication infrastructure of the Asia Pacific region is challenging the growth of the video conferencing services market. Lack of proper infrastructure is also an issue in the Rest of the World region. Furthermore, the global recession is expected to restrict the market.

North America holds Maximum Market Shares of the Global Video Conferencing Services Market 

In terms of geography, the global video conferencing services market is segmented into Asia Pacific, Europe, North America, and Rest of the World. Out of these, North America currently holds the largest market share in terms of revenue. North America is followed by Europe and Asia Pacific in terms of market size. It is forecasted that the developing nations will lead the market in the coming years.