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Published on : May 25, 2015

A large scale trade mission to China from South Australia has started today. This mission focuses on securing new markets for wine and other food from Australia. This unique mission is the manifestation of four years of relationship between these two regions and include the second South Australia-Shandong Co-op. and Development forum that starts today in the capital of the Shandong Province.

According to the Minister from South Australia for Investment and Traded, the timing of this trip was crucial to help companies in Australia to make understand the China market and leverage on the agreement of China Australia Free Trade.

At present, the population of Shandong is around 100 million and they have a gross domestic product which is almost US$1 trillion. According to the minister, a wider range of sector will be presented on the trip and these include representatives from sectors such as arts, agricultural, health, tourism, mining, and wine sectors. The minister further stated that the South Australia’s food and wine was the state’s biggest export earner and will be given attention during the trip.

According to the CEO representing Food South Australia there are expected to be a number of high level meeting with industry and the government in Beijing, Jinan, and Qingdao. Furthermore, the CEO said that there was a great amount of focus on food and wine coupled with the combination of industry and government which will render a strong and united presence of South Australia that will deliver substantial trade opportunities.

The CEO of Food South Australia also commented that shows like this show the opening of Chinese market and the growing demand for safe food.